Melville, NY – Eyeking, the leader in performance sunglasses, is pleased to announce the addition of Sam Cerro as Strategic Account and Business Development Director. Sam brings more than 20 years of relevant industry experience to this new position. Sam’s most recent position at Marchon included strategic account management, business planning and forecasting. He was also responsible for assisting in the marketing and product development areas across the optical and retail sales divisions.
At Eyeking, Sam will report to Eric Shaughnessy, Senior Vice President of Sales. Shaughnessy says, “We are thrilled to welcome Sam to the Eyeking team. Sam’s notable experience in the eyewear industry, his account relationships, and insight into the optical channel of business will make him an important asset as we continue to expand and grow at Eyeking.”
Prior to joining Marchon, Sam originally worked with Eyeking’s founders Shelly Goldman and Craig Fels where he was a key contributor to the company’s early success. Sam says, “I am excited to once again join Eyeking’s winning team and look forward to working with a great portfolio of brands and an even better group of people. Eyeking continues to redefine the eyewear industry and explore new avenues of strategic growth and profitability, including design, global marketing, sales and operations.”
About Eyeking:
Eyeking, LLC is a fourth generation, award winning eyewear design firm that develops, markets and distributes globally, private label and licensed eyewear brands. Eyeking’s license partners include Under Armour Eyewear and Hobie Polarized.
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