IRVINE, Calif. (June 1, 2016) – Premier club designer and manufacturer Fourteen Golf has redesigned its website and created a new online store to make it simpler for golfers to find the Tour-quality clubs they desire and the customization they increasingly demand.
The new fourteengolf.com website features improvements in both aesthetics and functionality intended to provide golfers with a smoother overall shopping experience, according to Masashi Kamoda, chief operating officer of Fourteen Golf.
“Using a darker, more classic color scheme, the website now more accurately reflects the premium nature of Fourteen Golf clubs while the larger fonts and more user-friendly layout will enable our customers to navigate the site more easily,” Kamoda said.
Meanwhile, the new online store – which is embedded in the website – gives Fourteen Golf customers an array of options when it comes to customizing their clubs with the loft, lie, grips and shafts they require, Kamoda said.
“Most Fourteen Golf customers know what they are looking for as far as what clubs they need and how they want to customize them, and because of that we have redesigned the online store to accommodate them,” Kamoda said. “They will find that in addition to offering our Tour-quality wedges, irons, drivers, utility irons and putters, we provide an expanded array of elements they need to customize their clubs to their specific desires, including shafts, flexes, grips and finishes.”
For example, the popular Fourteen Golf RM-21 wedge is available in 11 different lofts – ranging from 42 to 60 degrees – 10 different types of shafts (among five different brands), four different shaft flexes, a chrome or black finish, and a choice of three different brands of grips in various sizes.
“The bottom line is, we’re making it easier for golfers to buy Fourteen Golf clubs to their exact specifications,” Kamoda said. “That’s what today’s knowledgeable golfer demands.”
Since 2010, Fourteen Golf has been a part of more than 70 professional victories.
Contact:
Barry Cronin
Cronin Communications, Inc.
847-698-1801 (office)
847-867-3032 (mobile)