ATLANTA, GA – June 14, 2016 – Oxford Golf®, a leading provider of classic golf and lifestyle apparel, is excited to announce the release of their Fall 2016 collection. The Oxford Golf line has been updated with new styles in fresh colors for Fall. The line consists of a full array of product categories including performance polos, woven sport shirts, shorts, pants, shoes, belts and outerwear. Whether on the course or in the clubhouse, the new collection covers all Fall apparel needs.
“The key direction for the season is everyday performance,” said Debra Miller, Vice President of Design and Merchandising for Oxford Golf. “The line between fashion and function is bridged by performance apparel with a casual look and handle. This is the philosophy that guided the design and development of our new line.”
For Fall 2016, Oxford Golf’s men’s collection has been transformed into three unique color story collections – Orion Blue, Cool Sky, and Niagara. Rich in colors that are great for Summer into Fall, the palette sweeps from pale, breezy neutrals to deep greens and blues. Each color story is distinctly different from one another, and was designed to create essential looks for every golfer, on and off the course.
Oxford Golf’s signature performance polos feature a new design aesthetic that blends casual richness in color, pattern and texture with modern functional elements. The polos this season are constructed from a variety of performance fabric blends including COOLMAX®, drirelease® and spandex. All combinations of fabric technologies offer permanent moisture management performance and easy care.
The collection also introduces two new updated bottom styles – each offered as pants and shorts – that are exciting additions to the brand’s collection of existing bottoms. The Harrow, a new flat-front, tailored-fit pant is available in three colors, Twill, Stone, and Iron Gate and is also available as a short, the Camden. Eastwood is a five-pocket, flat-front plaid pant offered in a Polyester/Spandex performance fabric. Available in two subtle color combinations, Orion Blue and Iron Gate, the fabric is also offered as a short in the Lancaster.
Shoes continue to be a valuable addition to the Oxford Golf collection. The season introduces two new shoe styles – Berwick, a suede driving moccasin, and Haddington, a Venetian loafer that offers the comfort of other Oxford Golf shoe styles, but with a longer, slimmer shape.
In addition to the new styles, the collection features customer-favorite carryover styles in updated colors for the season. Favorites such as the Stanton and Ashford polos, as well as the men’s Derby microfiber short, are now available in additional colors perfect for Fall including Orion Blue, Silver Pine and Niagara.
The Fall 2016 line is available for purchase as of June 2016.
Oxford Golf apparel is available exclusively through green grass pro shops and its website www.oxfordgolf.com. To stay up to date on all the latest information, connect with Oxford Golf on Twitter at @OxfordGolfUSA, on Facebook or on Instagram.
About Oxford Golf:
The Oxford Golf Group produces and distributes both the Oxford Golf® and Oxford America® brands of golf apparel. The Oxford Golf brand is recognized as trusted, traditional men’s and women’s apparel and is sold in pro-shops and resorts and on the Oxford Golf website at www.oxfordgolf.com. Oxford Golf is part of Lanier Apparel, a division of Oxford Industries, Inc. (NYSE:OXM).
Contact:
Katie Lazzara, klazzara@oxfordgolf.com, 404-653-1430
