COLLINGWOOD, ON, Canada — June 13, 2015 – Biion Footwear, a Canadian manufacturer of bold, innovative and classically inspired golf shoes, announces its partnership with the Adams Pro Tour, a tour that partners local non-profits to conduct professional golf tournaments in the mid-south region of the U.S.
“We are extremely excited about this sponsorship. The Adams Pro Tour represents some of the best golfers in the states and this alliance provides Biion access to these top level golfers,” commented Biion Footwear CEO & President Rick Buchanan.
The Adams Pro Tour, a subsidiary of K&G Sports LLC, provides professional golfers an opportunity to compete and to prepare their game for the PGA Tour. The organization was established in 1994 to help raise money for charity as well as provide an avenue for professional golfers to prepare for the PGA Tour. The Adams Pro Tour has an impressive list of graduates that include PGA Tour winners Mark Hensby, J.L. Lewis, Tim Herron, Cameron Beckman, Bubba Watson and Ryan Palmer.
Biion Footwear will provide the staff of the Adams Pro Tour with Biion golf shoes. The company will also extend a discount to the Adams Pro Tour Professionals. In exchange, the Biion Footwear logo will be prominently displayed on the organization’s website. Additionally, the staff of the Adams Pro Tour will prepare E-blast schedules as well as social media postings on behalf of Biion Footwear.
“We as a company are open to these types of partnerships as it offers us an opportunity to introduce our golf shoes and the brand to an ideal demographic,” added Buchanan.
Biion is a shoe for the Tastemakers, the Trailblazers, the Trendsetters, and the Influencers; made for the person brave enough to breakaway from the norm and play by their own rules. Though Biion Footwear maybe a newer company, the amount of growth this company has had in its short two years is exponential. Their headway can be credited to their state of the art material, not to mention the shoe itself, which takes a modern twist on a classic design. It has also been cited as the most distinctive footwear in the golf industry. CEO Rick Buchanan, a former fashion industry executive, combined his sophisticated style sense and fashion experience with unconventional materials and technologies to create the most original golf shoes the golf industry has seen.
Biion Footwear’s ultra-light, ultra flexible Ethylene-Vinyl Acetate (EVA) material composes each Biion shoe keeps you light on your feet throughout your day. EVA’s nano-molecular structure also provides an effect of smoothness and gives a consistently comfortable fit. Biion’s flexible, form-fitting EVA moves with your body with every step, giving you a connection to the ground like no other shoe. It’s the closest you’ll ever feel to walking in bare feet! This distinctive line is unapologetically fashionable and features a color spectrum and performs like no other, which embodies the company motto, “Defiantly original designs.” There truly is Nothing Like It.
About Biion Footwear:
Biion Footwear was developed to inspire and represent people who don’t settle for the average or the norm. Those who are bold enough to embrace their own rules. The company was born out of a vision to create a versatile, comfortable, slip-on shoe that not only stands out from the crowd but attracts a crowd and fits a vast array of consumers. This foresight transcends lifestyle and transitions into golf as well as boating. From the outside, the Biion Golf Shoe appears to an unapologetically fashionable golf shoe but from the inside, the Biion Golf Shoe possesses performance factors that separate them from the others. Biion’s spikeless hexagon-patterned cleat with Hextra-grip technology provides maximum strength and stability, giving you the best possible traction through your every stride. Biion Footwear was born out of a vision to create a versatile slip-on shoe that not only stands out from the crowd, but attracts one wherever you go. No matter your style there’s a Biion for you.
Contact:
Vanessa Price
Read the Greens, GOLF Media
714-544-6515
Tracy Nackel
Read the Greens, GOLF Media
760-420-1602
