COLLINGWOOD, ON, Canada — July 26, 2016 – Biion Footwear, Canadian manufacturer of bold, innovative and classically inspired golf shoes, proudly announces the company’s sponsorship of the seventh annual Joe Carter Classic Golf Tournament. To date the celebrity charity golf event has raised over $1.5 million benefiting the Children’s Aid Foundation as well as other local children’s charities.
The annual charity golf tournament pairs avid golfers with top name celebrities from the worlds of entertainment and sports. Proceeds from the event support post-secondary education and social development programs for Canada’s youth.
“What a wonderful event! It was incredible to see the celebrities that came out to support the remarkable Joe Carter Classic Golf Tournament and its charitable organizations. For Biion it meant giving back to the community of Ontario but also provided us an opportunity to create awareness for the brand,” said Biion Footwear CEO & President Rick Buchanan.
The world class, award winning, Eagles Nest Golf Club in Maple, Ontario hosted the high-profile golf event which featured a full day of golf, a gourmet dinner, awards ceremony and live auction.
The golf events were followed by the Biion sponsored VIP After-Party at Ontario’s luxury 5-star Shangri-La Hotel. The unforgettable evening was hosted by Major League Baseball legend Joe Carter and comedians George Lopez and Cedric the Entertainer. VIP party goers enjoyed laughs and live performances by Shaggy, Naughty by Nature and R&B sensation JRDN.
Celebrities in attendance were Canadian born actor, songwriter, game and talk show host Alan Thicke, legendary NFL quarterback Dan Marino, seven time Golden Glove Winner and three time World Series Champion Devon White, as well as Hall of Famer and World Series Champion Barry Larkin.
In addition, Mark Rypien, the first Canadian born NFL quarterback to win a Super Bowl and MVP, enjoyed the all day festivities. Other notable baseball stars were Bret Saberhagen, Cito Gaston and Tim Raines.
Biion provided Joe Carter and his celebrity guests with a complimentary pair of shoes which were conveniently placed in their hotel room with a personalized note from the Biion team. “Biion was the buzz of the golf tournament and after party. We couldn’t be happier with this sponsorship,” added Buchanan.
Biion is a shoe for Tastemakers, Trailblazers, Trendsetters, and Influencers; made for the person brave enough to breakaway from the norm and play by their own rules. Though Biion Footwear maybe a newer company, the amount of growth the company has had in its two short years is exponential. Its headway can be credited to the state of the art material, not to mention the shoe itself, which takes a modern twist on a classic design. Biion has also been cited as the most distinctive footwear in the golf industry. CEO Rick Buchanan, former fashion industry executive, combined his sophisticated sense of style and fashion experience with unconventional materials and technologies to create the most original golf shoes the industry has ever seen.
Biion Footwear’s ultra-light, ultra-flexible Ethylene-Vinyl Acetate (EVA) material composes each Biion shoe and keeps you light on your feet throughout the day. EVA’s nano-molecular structure provides an effect of smoothness and gives a consistently comfortable fit. Biion’s flexible, form-fitting EVA moves with your body with every step, giving you a connection to the ground like no other shoe. It’s the closest you’ll ever feel to walking in bare feet! This distinctive line is unapologetically fashionable and features a color spectrum and performs like no other, which embodies the company motto, “Defiantly original designs.” There truly is nothing like it.
About Biion Footwear:
Biion Footwear was developed to inspire and represent people who don’t settle for the average or the norm. Those who are bold enough to embrace their own rules. The company was born out of a vision to create a versatile, comfortable, slip-on shoe that not only stands out from the crowd but attracts a crowd and fits a vast array of consumers. This foresight transcends lifestyle and transitions into golf as well as boating. From the outside, the Biion Golf Shoe appears to an unapologetically fashionable golf shoe but from the inside, the Biion Golf Shoe possesses performance factors that separate them from the others. Biion’s spikeless hexagon-patterned cleat with Hextra-grip technology provides maximum strength and stability, giving you the best possible traction through your every stride. Biion Footwear was born out of a vision to create a versatile slip-on shoe that not only stands out from the crowd, but attracts one wherever you go. No matter your style there’s a Biion for you.
About Joe Carter Classic Golf Tournament
The annual Joe Carter Classic charity golf tournament pairs avid golfers with top name celebrities from the worlds of sport and entertainment. Proceeds from the event go towards supporting post-secondary attainment and social development programs for Canadian youth. Since 2010, the Joe Carter Classic has raised $1.5 million to benefit the Children’s Aid Foundation and other local children’s charities.
About The Children’s Aid Foundation
The Children’s Aid Foundation is Canada’s leading national charity dedicated to improving the lives of children and youth in the child welfare system. With the support of generous corporate, foundation and individual donors, we have been helping children reach their potential against all odds since 1979. Join us and help some of the most vulnerable kids in Canada overcome traumas of the past and rebuild stability, self-worth and a sense of life’s possibilities. Learn more at www.cafdn.org.
Contact:
Vanessa Price
Read the Greens, GOLF Media
714-544-6515
Tracy Nackel
Read the Greens, GOLF Media
760-420-1602
