Skin Sunscreen to serve as 2016-17 official SCGA sunscreen provider
Goodyear, AZ, August 24, 2016… SKIN Sunscreen™, providers of a premium sunscreen product specifically designed for the golf athlete and their families, has announced its partnership with the Southern California Golf Association (SCGA). The 2016-17 partnership includes brand exposure and product placement at more than 300 annual SCGA events, including its clinics and play days administered by the SCGA Junior Foundation. In addition, the SCGA’s entire 145,000 membership will be exposed to SKIN messaging via traditional advertising as well as frequent editorial support and social media assistance on skin cancer awareness.
“We are pleased to align the SKIN Sunscreen brand with the SCGA, one of the nation’s largest and most progressive golf associations,” said Jessica Folino, General Manager/Partner, SKIN Sunscreen. “We immediately expanded our partnership following the recent SCGA Amateur Championship where SCGA staff ran out of its product supply by the end of the first day. The product was well-received by everyone who tried it.”
SKIN Sunscreen was distributed to players, caddies and SCGA staff, board, and volunteers at the 117th SCGA Amateur Championship July 8-10 at Barona Creek Golf Club. The product was available for voluntary pickup at the registration table, driving range and at 1st and 10th tees. The event included 84 players and 40 caddies.
Some tournament feedback on SKIN Sunscreen:
• “The sunscreen was great. Worked well and smelled nice. Thanks SKIN!” – SCGA Volunteer
• “Nice touch at the tournament to have the opportunity to grab some free sunscreen at the first tee. It was perfect because my caddy didn’t have any!” – SCGA Tournament Participant
“The SCGA is dedicated to providing golfers of all skill levels with the best possible experience,” said SCGA Executive Director Kevin Heaney. “Having SKIN Sunscreen as the official sponsor of our year-round events, including casual and competitive events administered by the SCGA and our SCGA Junior Foundation, allows us to offer our members quality sun protection, while increasing their awareness of skin cancer and UV damage.”
SKIN Sunscreen has been carefully developed as a premium preventative lotion formulation that is oxybenzone-free, non-greasy, sweat resistant and water resistant for up to 80 minutes. Uniting the company’s resources in a quest to spare others the pain and loss associated with the insidious health threat of skin cancer, SKIN Sunscreen is proudly promoted as the optimal wellness preventative in a healthy daily hygiene routine.
As SKIN Sunscreen demonstrated the need for awareness for sunscreen to young golfers and their families, it became apparent that this proactive measure – applying sunscreen – is every bit as important to the outdoor athlete as is the warm-up on the range or stretching before a round of golf. In fact, sunscreen is essential to lifelong enjoyment of any outdoor sport – but especially important for the golfer, given the number of hours played under the sun.
“We invite all golfers to join us in taking action to prevent skin cancer and reduce the risk of UV damage,” added Folino. “Skin Cancer is the #1 most diagnosed cancer in the U.S. and it doesn’t have to be. We encourage golfers to Protect Yours™ with SKIN Sunscreen and get regular skin check-ups.”
For more information about SKIN Sunscreen, visit www.skinsunscreen.com.
About the SCGA
The Southern California Golf Association is devoted to providing all Southland golfers with the best experience possible. Its primary goal is to enhance the enjoyment of the game for those who actively live the golf lifestyle or have just learned to swing a club. Advocating on behalf of our community of passionate golfers, the SCGA provides accessible and affordable opportunities for anyone looking to be involved with the game. Whether crowning champions at amateur tournaments, creating affordable opportunities for juniors through SCGA Junior or providing a Handicap Index to track a golfer’s progress, the SCGA is committed to providing exceptional service to its members. Learn more at scga.org.
About SKIN Sunscreen™
SKIN Sunscreen™ was founded for golfers, by golfers. SKIN Sunscreen is formulated specifically for golfers and their environment. The SPF 30+ sunscreen utilizing Zinc and Titanium Dioxide as its base, is very water resistant, Broad Spectrum, and delivers UVA/UVB protection. SKIN Sunscreen is trusted for performance and protection by hundreds of Tour Players on the PGA Tour, European Tour and Web.com Tour.
Contact:
For Media Information, Contact:
Tracy Nackel, TEN Marketing & PR, 760-420-1602 or tnackel@cox.net
For Company Information, Contact:
Jessica Folino, SKIN Sunscreen, 855-624-7111 or jessica@skinsunscreen.com
