COLLINGWOOD, ON, Canada — September 6, 2016 – Biion Footwear, a Canadian manufacturer of bold, innovative and classically inspired golf shoes, has entered into a retail agreement with PGA TOUR Superstore, known for its large-format interactive store experience with locations across the country as well as a robust on-line presence.
PGA TOUR Superstore provides a unique, interactive experience to golf enthusiasts of all levels. In addition to offering simulators, practice hitting bays, large putting greens, in-house club-making and on-site repair facilities in each of its locations, the stores and on-line shopping space carry the largest selection of golf equipment, apparel, shoes, accessories and golf-themed home décor. They will NOW introduce the entire line of Biion Footwear through their on-line store.
“We are thrilled with this newly established retail relationship. This will expand our distribution significantly as well as raise consumer awareness for the Biion brand. We look forward to a rewarding and thriving partnership with PGA TOUR Superstores,” commented Biion Footwear CEO & President Rick Buchanan.
Biion shoes will be introduced at the PGA TOUR Superstore on-line store at www.pgatoursuperstore.com. Biion has enjoyed an immense amount of success with other on-line golf specialty retailers such as Global Golf and exclusive non-golf retailers like Neiman Marcus.
Biion is a shoe for the Tastemakers, the Trailblazers, the Trendsetters, and the Influencers; made for the person brave enough to breakaway from the norm and play by their own rules. Though Biion Footwear maybe a newer company, the amount of growth this company has had in its short two years is exponential. Their headway can be credited to their state of the art material, not to mention the shoe itself, which takes a modern twist on a classic design. It has also been cited as the most distinctive footwear in the golf industry.
CEO Rick Buchanan, a former fashion industry executive, combined his sophisticated style sense and fashion experience with unconventional materials and technologies to create the most original golf shoes the golf industry has seen.
Biion Footwear’s ultra-light, ultra-flexible Ethylene-Vinyl Acetate (EVA) material composes each Biion shoe keeps you light on your feet throughout your day. EVA’s nano-molecular structure also provides an effect of smoothness and gives a consistently comfortable fit. Biion’s flexible, form-fitting EVA moves with your body with every step, giving you a connection to the ground like no other shoe. It’s the closest you’ll ever feel to walking in bare feet! This distinctive line is unapologetically fashionable and features a color spectrum and performs like no other, which embodies the company motto, “Defiantly original designs.” There truly is Nothing Like It.
About PGA TOUR Superstore
PGA TOUR Superstore is operated by Golf & Tennis Pro Shop, Inc., a subsidiary of AMB Group, LLC, headquartered in Roswell, Ga. As the PGA TOUR’s exclusive off-course/off-airport retail partner in North America, PGA TOUR Superstore provides customers with access to the same technology and expertise as card-carrying PGA TOUR pros. All stores are staffed with teaching professionals and have multiple state-of-the-art swing simulators, practice hitting bays, and large putting greens. There is also an in-house club making and repair facility. Along with equipment and accessories, PGA TOUR Superstore has an unmatched selection of men’s, women’s and juniors’ apparel and footwear. For more information, visit www.pgatoursuperstore.com.
About Biion Footwear:
Biion Footwear was developed to inspire and represent people who don’t settle for the average or the norm. Those who are bold enough to embrace their own rules. The company was born out of a vision to create a versatile, comfortable, slip-on shoe that not only stands out from the crowd but attracts a crowd and fits a vast array of consumers. This foresight transcends lifestyle and transitions into golf as well as boating. From the outside, the Biion Golf Shoe appears to an unapologetically fashionable golf shoe but from the inside, the Biion Golf Shoe possesses performance factors that separate them from the others. Biion’s spikeless hexagon-patterned cleat with Hextra-grip technology provides maximum strength and stability, giving you the best possible traction through your every stride. Biion Footwear was born out of a vision to create a versatile slip-on shoe that not only stands out from the crowd, but attracts one wherever you go. No matter your style there’s a Biion for you.
Contact:
Media Contacts:
Vanessa Price
Read the Greens, GOLF Media
714-544-6515
Tracy Nackel
Read the Greens, GOLF Media
760-420-1602
