NEW YORK, DECEMBER 14, 2016 Greg Norman Collection, the golf-inspired sportswear company, announces today the launch of a new cutting-edge tech collection called Solar XP™ for the Spring 2017 season.
Solar XP is a new Weatherknit® collection offering chemical-free 50+ extreme sun protection with PlayDry® performance. This collection is built on ultra fine denier UV blocking yarns for a luxurious lightweight technical hand feel and high performance. The Solar XP collection is available in a variety of styles for Men and Women from long sleeves polos to fashionable 1/4-zips and a unisex Sun Protection Sleeve. This collection keeps you protected from the sun while on the golf course without sacrificing comfort, style or performance.
Danny Gee, Vice President and Creative Director says, “Solar XP is an exciting new collection that adds another level of performance to our industry-leading technical fabrics and styles. This category will continue to grow with the demand we are seeing in the market and the need for high-performing fabric technology.”
“Greg Norman Collection has already seen a tremendous positive response in the green grass market with the Solar XP collection for Men and Women,” says Mike Elliott, President of Sales – Golf. “Protecting yourself from the sun on the golf course is a concern for many members at clubs and this collection does just that and gives the golf shop another extension of Greg Norman’s leading fabrication story.”
About Greg Norman Collection:
Built upon a unique combination of performance, luxury and style, Greg Norman Collection is a leading worldwide marketer of golf-inspired sportswear for men and women. Established in 1992, Greg Norman Collection is inspired by one of the world’s leading golf professionals, the man they call “The Shark.” Reflecting his adventurous spirit and confident, independent style, the Collection captures Greg Norman’s powerful elegance, enthusiasm and passion for an individual design sense.
Contact:
Annmarie Dodd (646) 840.5228
annmarie.dodd@tlifestyles.com
