G/FORE’s latest umbrella is set to make positive waves in even the most miserable weather.
The Shaka – a hand gesture which originated in Hawaii and has become a surfer’s favourite – is the latest light-hearted addition to the range, which has made a serious splash with designs featuring the colourful G/FORE gloves.
After teaming up with Haas-Jordan, the manufacturers of the sturdiest and most dependable umbrellas on the market, G/FORE has added its own distinctive color and style to complement the growing collection of high-quality gloves, eye-catching footwear and sharp apparel.
The custom 62″ Haas-Jordan design features wind-vents on all eight panels, solid fibreglass ribs, black braided fibreglass shaft, slip-resistant ergonomic handle, and custom epoxy dome handle medallion.
The first three versions – a thumbs-up, a peace sign and…a hand signal which invites the wet weather to go on its merry way – were showered with praise when they were launched.
The G/FORE brand, created by fashion-industry pioneer Mossimo Giannulli in 2011 – founder of the billion-dollar clothing company Mossimo Inc – has made significant strides in its first few years on the golf scene.
And the latest umbrella, which retails at £85, is to set to create a new wave of interest as it ensures golfers stay dry in a downpour.
To view the brand’s full range of apparel, gloves, shoes and accessories, visit www.gfore.com
ENDS
Information for journalists
Press release written and distributed by the Azalea Group on behalf of G/FORE.
• Mossimo Giannulli – who is married to Full House and Summerland actress Lori Loughlin -founded G/FORE in 2011 after becoming frustrated in his search for colourful and functional golf gloves.
• A fashion industry veteran and avid golfer, Giannulli founded the billion-dollar clothing company Mossimo Inc in 1987 and brokered a first-ever designer-exclusive distribution deal with Minneapolis-based Target Stores in 2000. G/FORE embodies Giannulli’s expertise in fashion, passion for golf, and dedication to creating products of unmatched performance and unparalleled style.
• G/FORE’s first few years have seen it grow from crafting colourful gloves to also producing premium golf shoes, apparel and accessories for both men and women.
• In just a few short years, the G/FORE brand has been worn by a host of top-level professional golfers, award-winning actors and music industry stars.
• G/FORE golf gloves are worn by professionals every week on the PGA, Champions, European, Japanese and LPGA Tours.
• In spring 2016, Bubba Watson joined G/FORE’s line-up of elite ambassadors.
For further information on G/FORE please contact pr@gfore.com.
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