Petoskey, MI – Boyne Resorts, one of the premier golf and ski destinations in North America located in northern Michigan, has been selected as an industry honors finalist in the “Print Advertising” category for resorts and real estate by the International Network of Golf (ING).
The industry honors awards will be presented at the 24th Annual ING Industry Honors program later this month during the 64th PGA Merchandise Show in Orlando, FL. The program recognizes outstanding achievement in the golf business.
The “Print Advertising” award recognizes an individual, company or agency that has developed an innovative print advertising campaign that strongly promotes and highlights a company brand through creative imagery and messaging. Boyne Resorts joins the Alabama-Robert Trent Jones Trail, and We Ko Pa in Arizona as finalists for the prestigious honor.
Boyne was selected for its Boyne Golf campaign of “Three Resorts, 10 Courses, One Destination” promoting the quality and quantity of great golf that Boyne features. The campaign also utilizes spectacular photography from its premier golf property Bay Harbor Golf Club (Links/Quarry) along with inset photos of its Boyne Mountain and Boyne Highlands golf properties.
To view the ad campaign, click on the Boyne Golf link at
http://inggolf.com/wp-content/uploads/2017/12/Boyne-Ad.pdf
For more information about Boyne Golf, visit www.boynegolf.com.
About BOYNE Golf
Boyne Resorts, named one of North America’s “Premier Resorts” (Gold) by GOLF Magazine, features a trio of resort destinations with 10 golf courses, all within a 45-minute drive of one another. The Inn at Bay Harbor and Bay Harbor Golf Club, Boyne’s flagship properties, features 27-holes with three golf course combinations (Links/Quarry, Quarry/Preserve, and Preserve/Links) all designed by Arthur Hills. Add in the nearby Crooked Tree Golf Club, perched on the bluff overlooking Bay Harbor, as well as the beautiful and iconic hotel, and you have one of the most scenic golf destinations in America set along a five-mile stretch of Lake Michigan shoreline.
Boyne Highlands, rated the No. 1 Golf Resort for Value by Golf.com, features 72 holes of premier golf design. The Heather was designed by Robert Trent Jones Sr., while the Hills Course was crafted by Arthur Hills. In addition, the resort features The Donald Ross Memorial, which is a rendition of the legendary architect’s great holes from around the country, and the always-fun Moor course. The Highlands is the perfect buddy trip destination for golfers who like to play as many holes as they can during the long summer daylight hours northern Michigan features.
Boyne Mountain not only features two fun 18-hole courses (The Monument and Alpine), along with the charming Mountain Grand Lodge & Spa, it is also the leading family friendly golf destination in the region with the Avalanche Bay Indoor Waterpark, junior golf camps, and various kid golf programs. Golf Digest named Boyne Mountain one of its “Top-10 Destinations for Family Golf Trips.”
Beyond golf, Boyne is centered amid one of America’s most beautiful vacation spots. The scenic Lake Michigan beach towns of Charlevoix, Harbor Springs, and Petoskey are minutes away, and a side trip to Mackinac Island is easily managed. Guests can enjoy award-winning spas, waterfront dining, sandy beaches, watersports, gaming, microbreweries, wineries, hiking, biking, tennis, zip-lining, shopping and more capped by the spectacular northern Michigan sunsets. For more information, visit BOYNEGolf.com.
Contact:
Boyne Resorts
Erin Ernst
Director of Communications
p: 231.549.6832 | c: 231.675.6138
eernst@BOYNE.com
Fusion Media Strategies
Kevin Frisch
(989) 614-0241
kevin@fusionmediastrategies.com
