OAK BROOK TERRACE, IL (February 15, 2018) – Zero Friction has earned a reputation for bringing creative products like the DistancePro™ GPS Glove and performance golf tees to the market. Now the company has turned its creative vision to packaging.
Zero Friction introduced Spectra™ Supertube packaging to its retail clients in December, and the results have been overwhelmingly positive. The Supertube includes one Universal Compression Fit golf glove, three Spectra Matte Finish golf balls and 10 ZFT Maxx 3-prong golf tees, all color-matched.
“The Supertube is pretty much perfect,” said Todd Bentrup of Golf Discount of St. Louis. “The company did everything right with it. The display is very visual. The vibrant colors stand out because the tubes are clear and there is no oversized lettering to block the colors. Customers are drawn to the display.”
Mike Pedo of New York Golf Center agrees.
“The Supertube is a big thumbs up for me,” said Pedo. “We sell a lot of them. It’s a great price point at $19.99. I really like the attraction of having all the products the same color.”
Color has been a cornerstone for many of the Zero Friction products. And company president John Iacono saw an opportunity to utilize their colorful products in a way that would benefit their retail shop partners.
“More and more golfers are adding color to their game, and our product line addresses that trend,” said Iacono. “Our Supertube provides an attractive, affordable and simple method for golfers to purchase products they all need.”
Zero Friction™ is responsible for establishing the performance tee market and bringing to light the importance the tee plays in the game of golf. Since its debut in 2005, the Zero Friction™ Tee has been the #1 performance tee on the PGA TOUR™ with over 70 PGA TOUR™ victories.
The Spectra golf ball is a high quality 2-piece distance ball finished in 6 matte colors: White, Lime, Red, Lemon, Orange and Fuchsia. The large, super-fast core provides explosive distance, high launch and longer roll off the tee.
“Our Spectra golf balls create a higher visual appeal for the player,” said Iacono. “Other countries have been selling colored golf balls for years. It was just a matter of time before colored balls caught on in the US.”
Zero Friction’s weather resistant performance glove takes the guesswork out of finding the perfect size. Unlike any other golf glove, Zero Friction uses its patented compression-fit technology to deliver outstanding precision, flexibility and comfort to every golfer that puts one on. And they come in a rainbow of colors.
The Supertube combines all those quality, colorful products into one value-packed purchase.
“The Supertubes are just that – super,” said Kyle Gerrard of Blue Mash Golf Course in Maryland. “They are perfect for our junior camps. The fact that they offer a bunch of different colors makes it fun for the kids.”
Bentrup of Golf Discount of St. Louis is especially pleased with the quality of the products.
“The compression fit glove has enough strategic flex zones that will expand if needed to provide the right fit,” he said. “They are a nice addition to the package. We received an initial shipment of 30 Supertubes and blew through them really quickly. We had to get a second shipment they were so popular.”
To learn more about Supertube, or to view the entire line of Zero Friction golf products, visit www.ZeroFriction.com.
Contact:
Media Contact:
Jennifer Dixon
407-328-0500
Jennifer@jamisongolf.com
Company Contact:
John Iacono
President
Zero Friction
847-436-4262
John@zerofriction.com
