Software to be used at 13 facilities to support nearly 1,000,000 rounds annually
LOS ANGELES (May 23, 2018) – The City of Los Angeles Department of Recreation and Parks (RAP) today announced that it has awarded the technology contract for its 13 area golf facilities to EZLinks Golf, a PGA TOUR affiliated company. EZLinks will provide its industry-leading EZTEE PRO tee sheet, point-of-sale platform, marketing products including websites with web reservation booking engines and tee time phone reservation center services for the City of Los Angeles courses. The five-year agreement received the support of the full City Council.
“The City of Los Angeles welcomes more than 20,000 golfers annually and hosts nearly one million rounds a year,” said Laura Bauernfeind, Golf Manager of the City of Los Angeles, Department of Recreation and Parks. “EZLinks’ software is well known in the golf industry as a proven platform, and it was clear during the RFP process that its flexible system, strong reporting, and integrated features was best suited to serve the needs of our golfers.”
EZLinks’ technology will power operations at 13 area facilities, including Rancho Park Golf Club, Wilson Golf Course, and Hansen Dam Golf Course. Additionally, tee times for the City of Los Angeles courses will be available to book on TeeOff.com by PGA TOUR, making it easier for golfers to book rounds and the city to drive revenue.
“EZLinks technology has a proven track record of driving operations at the nation’s best municipal courses and we are proud to be the technology of choice for the City of Los Angeles,” said, Ali Murdoch, chief client officer, EZLinks Golf. “With unmatched product breadth, an amazing support team, the ability to drive revenue and simplify operations, and ongoing innovation, EZLinks is the best choice for municipal golf courses.”
The City of Los Angeles agreement follows the recent five-year extension of EZLinks’ contract with the City of Denver which included an upgraded point-of-sale platform, new reporting and mobile app features.
EZLinks Golf LLC, a PGA TOUR affiliated company, produces industry-leading software and services to power the operations and marketing needs of the golf industry. Founded in 2015 by a PGA TOUR affiliate and EZLinks Golf, Inc. (established 1995), EZLinks Golf LLC’s software and service suite is tailored for golf and includes: tee sheet, point of sale, 24/7 reservation center, online booking engines, marketing services, 24/7 support and TeeOff.com by PGA TOUR (teeoff.com) – an online tee time marketplace connecting millions of golfers with tee times at golf courses worldwide. For more information, visit ezlinksgolf.com.
About City of Los Angeles, Department of Recreation and Parks
The Department of Recreation and Parks (RAP) for the City of Los Angeles is made up of 1,400 full-time employees, 5,000 part-time/seasonal employees, and works with 35,000 volunteers and park partners to manage 16,000 acres of parkland and 444 park sites throughout the greater Los Angeles area. RAP manages hundreds of athletic fields, 422 playgrounds, 321 tennis courts, 184 recreation centers, 30 senior centers, 72 fitness areas, 187 summer youth camps, 13 golf facilities of the Golf Division, and 12 museums attracting millions of residents and visitors from around the world. RAP works to build healthy communities through people, parks, and programs. For more information, visit laparks.org.
Ken Devlin, EZLinks Golf