Innovative, Versatile Sun Protection Accessory Devised for Outdoor use –perfect for Golf
NEW BEDFORD, Mass. AHEAD — the innovative headwear, apparel and accessories company in its 25thyear — today announced it has signed an exclusive golf distribution agreement with CoolNES, which features a versatile, convenient ultraviolet-protective neck flap product providing four-season sun protection that is compatible with all headgear. Since the COVID-19 pandemic, CoolNES wearers have found the product also ingenuously and effortlessly doubles as a face covering.
Made of 100 percent polyester microfiber and 100 percent natural silicone, the CoolNES product can be worn under or over any cap or hat. It is designed to keep the wearer warm during outdoor activities and cool in hot conditions. CoolNES protective neck flaps were recently named one of the best new products of the year at the 2020 PGA Merchandise Show. AHEAD’s ornamentation capabilities allow for the product to be customized with a course, resort, or event logo.
CoolNES was founded six years ago by David Terol to allow active people to enjoy outdoor activities worry-free form the sun’s heat and potentially damaging UV radiation. Terol said the idea came to him as he was seeking a solution that provided neck and ear protection from the sun that could be attached to all of his favorite caps.
“To my astonishment, I found no solution on the market,” said Terol, who at the time was traveling the world coaching professional tennis players, mostly in hot, sunny countries.
“The CoolNES product not only serves a key niche in the green-grass marketplace to protect golfers against the sun but it is also a component of our broader sun protection offering we are launching for Spring 2021 that includes new fashion sun shirts for ladies and protective sun sleeves for men”, said Scott Stone, National Sales Manager, AHEAD. “We have long been providing apparel with UV protection and our partnership with CoolNES allows us to ensure additional and critical safeguards for the neck, ears, and face.”
AHEAD will sell the CoolNES products on its website (www.aheadusashop.com) and also to its network of green grass golf and resort shops around the world.
For more information about AHEAD, visit aheadweb.com; for more about CoolNES, visit www.coolnes.com or its Facebookpage.
About CoolNES | www.coolnes.com
Founded in 2014 in Miami, Fla. by David Terol, CoolNES LLC is a privately-owned company. The company takes its name from Cool NES (Neck Ear Strap), the most practical and convenient solution to sun protection for all four seasons. CoolNES sells and distributes worldwide.
About AHEAD | www.aheadweb.com
Founded in 1995, AHEAD is a multi-dimensional brand with a proven track record of success distributing headwear, apparel, and accessories to the green grass, resort and corporate markets. Its single focus of providing quality products, with innovative, high-quality design, and merchandising concepts has led to more than 25 years of continued growth and expansion. AHEAD is a leading supplier of headwear to the USGA, PGA of America, Ryder Cup and numerous PGA Tour events in addition to more than 5,000 green grass and resort shops throughout the world. Numerous active professional golfers including Jim Furyk wear AHEAD gear on the course and legends Jack Nicklaus and Annika Sorenstam wear AHEAD exclusively.
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Media Contact:
Karen Moraghan
Hunter Public Relations
kmoraghan@hunter-pr.com
908/963-6013
