PHILADELPHIA, Pa. – The name “American Fit” may be new to the golf industry, but the company is not. The textile company, Valgroup International, has been around for years and grew by providing full manufacturing services to other brands.
In 2023, the company launched its own American Fit brand to provide a full line of high-quality, high-performance apparel for the golf industry. Designed in America and manufactured in Peru, American Fit made an immediate impact on the golf world. The combination of fashion and function are the key aspects to every garment.
For all of those reasons, American Fit has formed a partnership to become the Official Apparel Sponsor of the award-winning Traveling Golfer television show. American Fit was a very active participant at the recent PGA Show in Orlando.
“The launch of our new line of golf apparel has been very successful,” reports Diego Levantal, president of American Fit. “The activity at our booth at the PGA Show in Orlando was amazing. It was good to see an enthusiastic reception from the golf industry.”
Joe White, the director of marketing for American Fit and a veteran of the golf apparel industry, has been extremely busy spreading the word about the new line of clothing.
“We are pleased to be recognized as the Official Apparel Sponsor of The Traveling Golfer television show,” said White. “This sponsorship means a huge amount of exposure for us as the Traveling Golfer and his crew wind their way across the golf courses of America and entertain their millions of viewers.
“This sponsorship, in particular, broadens the marketing reach and initiatives that American Fit Golf Apparel is undertaking to attract more golf professional club buyers and their members to our authentic brand of premium golf apparel.”
To learn more about American Fit, go to www.americanfit.com.
American Fit teams with a consistent winner. For the tenth consecutive year, the Traveling Golfer television show emerged from the annual Media Awards announcement at the PGA Show in Orlando with a national award. The show has been honored in every year of its run on air – voted four times in previous years as the No. 1 Golf Television Show in America. This year marked the sixth year winning an Outstanding Achievement Award.
Each episode of the Traveling Golfer airs as a scheduled weekly feature show on NBC Sports and NBC Sports + throughout three markets in the Mid-Atlantic regions. NBC Sports airings are 10:30 a.m. on Sundays, 10 p.m. on Tuesdays and 11 a.m. on Thursdays. NBC Sports + airs the show at 8 p.m. Mondays and Fridays. In addition, the show airs nationally, three times every day, on the Fun Roads Network (funroads.tv/schedule) – in 71 cities, including San Francisco, Los Angeles, Las Vegas, Salt Lake City, Pittsburgh, Nashville, Cincinnati, Wichita, Detroit, Chicago, Houston, Philadelphia, Raleigh, Orlando, San Jose, Albany, Boise, and more.
Additionally, national and international expansion has taken place via the new wingding™ Network, which reaches more than 210 million households. It is available on Roku (50 Million), Amazon Fire TV (55 Million), Apple TV (40 million), Chromecast (56 million) and iTunes (28 million).
The Traveling Golfer also airs a number of times throughout the month on “Rivertalk” on HTC-4 in Myrtle Beach.
The show also airs on the Traveling Golfer network of websites, including The Golf Director Network and The Myrtle Beach Golf Channel (see full list of sites on www.travelinggolfer.tv).
As part of every Traveling Golfer show there is the additional feature, “Tech Talk”, hosted by Tour Edge Golf experts, such as President Dave Glod. With years of experience as a club maker, Glod presents an inside look at the research and development of high-quality golf equipment.
The Traveling Golfer is a series of monthly shows hosted by Leodora, who has 22 years of experience in televised golf. The featured destination stays on the website for one month, before being replaced by a new show. Alternate shows also air in a two-month rotation. All old shows are archived for continued viewing on the YouTube Network and on the home website, www.travelinggolfer.tv.
For more information about the Traveling Golfer, or to find out how a property can be featured on the show, call TL Golf Services at (610) 721-8186 or e-mail Tony Leodora at tleodora@comcast.net.
