Apparel

Kaenon: Announces the launch of four new styles for spring 2013. Expanding on the existing optical line, each new frame expresses hallmark Kaenon traits, including California design and Italian craftsmanship.

Kentwool: To commemorate staff player Bubba Watson’s 2012 Masters victory with the return of a limited-edition Tour Profile performance sock, which features a green base color highlighted by yellow heel and toe patterns with red brand accents. The sock is available through May 15.

Kentwool: To commemorate staff player Bubba Watson’s 2012 Masters victory with the return of a limited-edition Tour Profile performance sock, which features a green base color highlighted by yellow heel and toe patterns with red brand accents. The sock is available through May 15.

In Fiamme: Selected by The Golf Company to provide apparel for the 2013 Pittsburgh Steelers Alumni Annual Golf Classic, scheduled for July 29.

Puma Golf: Releases its Puma StyleCaddie application for the iPhone and iPad. The app is a virtual dressing room that contains all of the key apparel, footwear and accessories that Puma Golf offers, allowing consumers to mix and match anything they want to create their own one-of-a-kind golf look.

True Linkswear: Releases its first children’s golf shoe on a barefoot platform. The True padwan blends the balance and performance found in its adult line with versatility and comfort junior golfers need.

True Linkswear: Releases its first children’s golf shoe on a barefoot platform. The True padwan blends the balance and performance found in its adult line with versatility and comfort junior golfers need.

The Antigua Group: Tour staffer Stacy Lewis won the LPGA’s HSBC Women’s Champions.

FootJoy: Introduces a new rainwear category called FJ HydroLite, designed to protect players from wet conditions on warmer days, FJ HydroLite is the lightest rainwear ever produced by FJ.

Loudmouth Golf: Introduces its Shamrocks pants, shorts and skorts. The new offering is a bright Kelly green with embroidered Shamrocks on them.

Sundog Eyewear: Signs Charlie Beljan to an endorsement agreement and Beljan will wear the brand’s Mela-Lens.

Fore!! Axel & Hudson: Partners with the PGA of America to launch PGA Authentic Junior by Fore!! Axel & Hudson, a golf-inspired collection for boys and girls available starting this spring at department stores and premier boutiques nationwide.

The Antigua Group: Tour staffer Stacy Lewis won the LPGA’s HSBC Women’s Champions.

Sundog Eyewear: Signs Charlie Beljan to an endorsement agreement and Beljan will wear the brand’s Mela-Lens.

Fore!! Axel & Hudson: Partners with the PGA of America to launch PGA Authentic Junior by Fore!! Axel & Hudson, a golf-inspired collection for boys and girls available starting this spring at department stores and premier boutiques nationwide.

In Fiamme: Reports on its appearance at last month’s PGA Merchandise Show, which included introducing two new collections of golf shirts – Classico and Primavera.

Fila Golf: To outfit students of KMR School of Golf, a nonprofit foundation based at Ko’olau Golf Club in Hawaii. The apparel, headwear and outerwear items will be worn by the players during 2013 local, national and international golf competitions.

Fila Golf: To outfit students of KMR School of Golf, a nonprofit foundation based at Ko’olau Golf Club in Hawaii. The apparel, headwear and outerwear items will be worn by the players during 2013 local, national and international golf competitions.

Tommy Hilfiger: Reports on the opening of its west coast flagship location in West Hollywood, Calif., on Feb. 13, and featured an appearance by tour staffer Keegan Bradley.

TaylorMade-Adidas Golf: New Adizero footwear worn by tour staffer Brandt Snedeker en route to winning the AT&T Pebble Beach National Pro-Am.