Bettinardi Golf: Announces it will expand the company’s current sales team as a result of increased product demand.
Bettinardi Studio Stock Series Receives Multiple 5 Stars
Bettinardi Golf: To display its Studio Stock Series putters, which received five-star ratings in Golf Digest’s recent 2011 Hot List, at the Outdoor Demo Day and on the show floor.
2011 U.S. Solheim Cup Team Captain Rosie Jones To Sign Autographs At Sunice® PGA Merchandise Show Booth
Sunice: To host U.S. Solheim Cup team captain Rosie Jones for an autograph session in the company’s booth on Thursday, Jan. 27, 4-5 p.m.
Sundog Eyewear Bolsters USA Golf Distribution
Sundog Eyewear: Names Sundog Sport Eyewear USA as its new distributor in 24 states.
Zenio Sports Invites Retailers To Discover New Retail Streams From Revolutionary Putting Device
Zenio Sports: To showcase its portable Zenio putting system that uses sensor technology to measure key parameters of the putting stroke and wirelessly transmits all putting data via Bluetooth to smartphones, laptops and tablets.
World’s Only Teflon® Golf Tee To Be Introduced At The PGA Show
Tee Direct: To launch its new Tef Tee, which features a Teflon-coated head that reportedly eliminates more than 90 percent of the frictional forces between the ball and tee to create more distance.
Scratch Golf To Exhibit At PGA Merchandise Show
Scratch Golf: Will display its full retail wedge and iron line, along with its Scratch 8620 wedge, which recently received a Golf Digest Hot List gold medal for a second successive year.
Longbow Golf Club To Host The Longbow Golf Fest On January 29, 2011
Longbow Golf Club: To host its seventh Longbow Golf Fest on Saturday, Jan. 29. The family-oriented event will offer free equipment testing, instruction, Titleist ball fittings and Waste Management Phoenix Open ticket giveaways.
Champ® Wins Playoff At Bob Hope Classic
Champ: ScorpionStinger spikes, according to Darrell Survey, were the most worn at the Bob Hope Classic, which was won by a player wearing Champ product. Also, 66 percent of the European Tour’s Abu Dhabi HSBC Championship field wore Champ.
VedaloHD Performance Eyewear Introduces Revolutionary Sight ™ For Golfer’s Needing Prescription Sunwear At The 2011 PGA Show
VedaloHD: Will exhibit its VedaloRx line, which is now available in eight of VedaloHD’s best-selling styles with more being introduced at the show.
Callaway Golf Welcomes Trevor Immelman To Tour Staff
Callaway Golf: Signs Masters champion Trevor Immelman to an endorsement agreement. Under terms of the deal, Immelman will play a full complement of Callaway equipment and compete in Callaway headwear, apparel and footwear.
Frogger, A Leader In Golf Accessory Innovation Is Showcasing Two New Products At The 2011 PGA Merchandise Show
Frogger: To showcase two new products – HOP!, a green repair tool, and Green Monsters, which are bamboo tees.
David Fay To Write Column For Golf Digest
Golf Digest: Signs former USGA executive director David Fay as a monthly columnist beginning in the April 2011 issue.
Golfweek Custom Media Named Official Program Publisher Of The PGA Of America
Golfweek Custom Media: Finalizes a new five-year agreement with the PGA of America to become the official program publisher for a number of PGA events.
Bettinardi Country Club Signature Series Collection Offers A Sleek, Precise And Ultimately Unique Selection To Each And Every Club That Chooses To Showcase Their Pride On And Off The Greens.
Bettinardi: Reports on its Country Club Signature Series collection, which include putters, custom buckles and ball markers.
Brian Gay Posts Record Round At The Bob Hope Classic.
Bettinardi Golf: Tour staffer Brian Gay shot a final-round 10-under-par 62 to finish fifth at the Bob Hope Classic on Sunday. Gay plays a Bettinardi BB 8 prototype.
Axis1 Golf To Introduce The Umbra At 2011 PGA Merchandise Show
Axis1 Golf: To introduce the Umbra modern mallet putter that features L-frame alignment and a CNC-milled face. The Umbra will be available in retail March 25.
Series Premiere Of School Of Golf
Golf Channel: Announces the series premiere of “School of Golf,” a new instructional show hosted by Martin Hall, along with the season premieres of “The Golf Fix” and “Grey Goose 19th Hole”.
Body Balance For Performance Is Continuing Its Research Project Into 2011.
Body Balance for Performance: Will continue its research project attempting to identify physical causes of early hip extension – moving the pelvis toward the ball during the golf swing – into 2011.
Aldila Dominates Wood & Hybrid Shaft Manufacturer Counts At Bob Hope Classic
Aldila: Won the the wood and hybrid shaft manufacturer counts at the Bob Hope Classic. Aldila, according to Darrell Survey, had 47 more wood and 24 more hybrid shafts in play than its closest competitor.
