Peter Millar: Hires Todd Martin as president of the company’s golf division. Martin will be responsible for all of Peter Millar’s golf sales efforts and strategic partnerships.
Scheyden Offering Limited-Time Lens Promotion
Scheyden Precision Eyewear: Offering a limited-time promotion providing free prescription lenses with the purchase of any Dual RX frame through Jan. 31.
Antigua Now Found On Facebook, Twitter
Antigua: Launches two social media channels to reach consumers, setting up Twitter and Facebook pages. The social media goal is to help Antigua find out what customers enjoy about its products, as well as continue to learn what they are looking for from Antigua in the future.
Just Fore You Jewelry Names Hames Director Of Sales
Just Fore You Jewelry: Hires Jim Hames as director of sales, and will be responsible for initiating a sales program, including hiring and overseeing territorial sales representatives.
Maverick Golf Club In Floresville, TX, Becomes Cybergolf’s Newest Client
Cybergolf: Maverick Golf Club in Floresville, TX, becomes newest client and will design and host the club’s e-commerce and e-mail marketing system.
VCT Announces Platform-Neutral eCommunication Management Services
VCT: Adding a platform-neutral e-communication management service,
LoyaltyBuilder ePublishing, that can be customized to any technology a club is currently using to communicate with its membership base.
UST Mamiya Names Michael Guerrette Senior Director Of Research and Development
UST Mamiya: Names industry veteran Michael Guerrette as senior director of research and development.
Sweetgrass Golf Club (Upper Peninsula) Named “Best Casino Course” by Golfweek
Sweetgrass Golf Club: The Island Resort and Casino course in Harris, MI, listed among Golfweek’s Best Casino Course in America. Sweetgrass was previously named to Golfweek’s Best New and America’s Best Courses to Play State-by-State lists.
Winter Issue Of Golfing Magazine Released
Golfing Magazine: Releases its winter issue, which includes reviews of the latest shoes, gloves and apparel, a feature on the state of the industry and on the young guns of golf.
OB Sports Selected To Manage Palm Valley Golf Club
OB Sports Management: Selected by Palm Valley Golf Club in Goodyear, AZ., to manage all aspects of the club’s operations, including golf operations, food and beverage, instruction, sales, marketing, human resources, accounting and turf care.
Evolve Golf’s Epoch Tee Used by Three Top-10 Finishers at SBS Championship
Evolve Golf: Epoch tee played by trio of top-10 finishers at season-opening SBS Championship.
Graphite Design To Introduce Its New Premium Tour AD DI – Deep Impact Shaft At The 2010 PGA Merchandise Show
Graphite Design: To unveil its new Tour AD DI shaft at PGA Merchandise Show. Shaft is designed to provide more power and stability, and integrated with new tip technology to create optimal launch and spin conditions.
$100,000 Sentient Jet Hole-In-One Contest Targets Another Winner At 51st Bob Hope Classic, Jan. 18-24
Bpb Hope Classic: $100,000 Sentient Jet Hole-In-One contest returns to PGA Tour event. The first amateur player to ace the fifth hole at the Palmer Private course will receive $50,000 in flight credits from Sentient Jet. The other $50,000 will be donated to Desert Classic Charities, the chief beneficiary of the Bob Hope Classic.
It All Starts With Trust
Titleist: Geoff Ogilvy won his second successive SBS Championship playing Titleist’s Pro V1 golf ball and, for the first time, a bag of Titleist equipment.
Jennifer Mills to Emcee Annika Sorenstam, Mia Hamm Golf Match at “Annika Experience at WaterSound”
Annika Experience: Jennifer Mills, NBC host and former Golf Channel anchor, will emcee the Annika Sorenstam, Mia Hamm golf match at the Annika Experience at WaterSound, Feb. 19.
STX Expands Its Interchangeable Profit Series With The Profit 6 Mallet Putter
STX: Expands its ProFit Series with the addition of the new ProFit 6 mallet putter. The series features its progressive interchangeable technology, a system that provides quick adjustments for feel and weighting through the changing of faces and weights.
CourseTrends Announces The Sandy Burr Country Club Of Wayland, MA As Its Most Recent Client…
CourseTrends: Signs Sandy Burr Country Club of Wayland, MA., as newest client.
Champ Wins First Tournament of PGA Tour
Champ: SBS Championship winner wore its ScorpionStinger spike, along with four other top-10 finishers and 57 percent of the entire field.
Scheyden Precision Eyewear Launches Limited-Time Prescription Lens Promotion
Scheyden Precision Eyewear: Offering a limited-time promotion providing free prescription lenses with the purchase of any Dual RX frame through Jan. 31.
Deco-Leco: Forms partnership with J & M Golf, which will supply the Pop-Up Protector to Edwin Watts Golf and other golf retailers around the country.
