Bettinardi Golf Exhibiting at the 2020 PGA Merchandise Show
Next Generation BB SERIES, INOVAI 6.0 Range, and HLX 3.0 Wedges with New Accessories, Headcovers, and 1 of 1 Putters Slated for Show
The premium-milled, made in the USA putter brand Bettinardi Golf, coming off another successful year on Tour with 6 worldwide wins, announced that the company will be returning to the 2020 PGA Merchandise Show, Jan. 22nd-24th, in Orlando, Florida.
Bettinardi Golf will be merchandising at the PGA Show at booth 1601, and will be offering hands-on product testing for their NEW 2020 putter lineup, including the BB Series, INOVAI 6.0 range, and their all-new HLX 3.0 wedges, which will debut at the show. The current Queen B and Studio Stock lineup will also be on display.
“We are thrilled to return to the preeminent golf show in 2020 after another double-digit growth year around the globe for the Bettinardi brand, something we can be extremely proud of in such a competitive market,” said Sam Bettinardi, Executive Vice President of Bettinardi Golf. “The new BB Series and INOVAI 6.0 is generating a lot of buzz, and it’ll be great for people to see and feel it in person. We’re very much looking forward to debuting our newly revamped HLX 3.0 wedges for the very first time.”
Following last year’s massive buzz, the company plans to “bring the Hive on the road” once again, offering their exceptional one-of-one putters, and other limited golf accessories available for purchase.
The PGA Show Floor will bring in more than 40,000 attending PGA Professionals, golf retailers and industry leaders from around the world.
Bettinardi Golf continues to see explosive growth, both from consumers shopping on their website, to the everyday golf pros at green grass accounts, specialty dealers, and global wholesalers requesting their putter line and wedges be sold at their stores. Bettinardi Golf sells products in over 40 countries, adding new accounts in key parts of the world where golf is rapidly expanding.
“Looking to the next decade, the Bettinardi brand is continuing to expand not only in the USA, but also globally, especially as we continue to invest heavily on Tour with 17 professional wins in the last 2 seasons,” said Robert Bettinardi, Founder and CEO. “The Bettinardi name is synonymous with precision and quality, and as consumers continue to look for performance and craftsmanship with their golf products, Bettinardi comes first to mind.”
Building on an excellent 2019 season, Bettinardi felt that attending the PGA Show was the perfect kick-off to the 2020 golf season, expanding on key relationships and building new ones that will impact the business with everyday PGA and golf professionals. The PGA Merchandise Show is the global golf industry’s annual summit for the business of golf, hosting some 1,000 top golf companies and brands and more than 40,000 golf industry professionals. PGA Show Week begins with the PGA Show Demo Day, the world’s largest professional golf testing event, on Tuesday, Jan. 21st, at the Orange County National Golf Center. During PGA Show days, Jan. 22-24, the latest equipment, technology and trends are unveiled within nearly 1 million square feet of exhibit, demonstration and meeting space at the Orange County Convention Center.
