Celebrate The First Major of the Year with A Premium Bridgestone x Hanna Putter, Limited TOUR B X Golf Balls, Caps, and More
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COVINGTON, Ga. – Bridgestone Golf, the #1 Ball-Fitter in Golf, today announced a new limited collection in celebration of springtime and the first major of the year called Peach Reserve. Featuring ultra-premium, limited-edition milled putters, golf balls, hats, and towels, as well as unique packaging, the Peach Reserve collection is designed to capture the essence of the days when the first major of the year was a true invitational played on land where a fruit orchard once thrived.
“The first major of the year is an inspiring time for golfers,” said Elliot Mellow, Golf Ball Marketing Manager, Bridgestone Golf. “Our new Peach Reserve capsule is designed to celebrate this amazing time of the year, and the contrast between the hi-tech, TOUR B X golf balls and Hanna putters and the unique, retro packaging of the collection reflect this feeling perfectly.”
The Bridgestone Golf Peach Reserve collection includes limited edition TOUR B X golf balls, which feature special peach-colored 35 play numbers, referring to the year (1935) Bridgestone was founded. Limited-edition vintage packaging that harkens back to a time when a fruit and peach tree nursery stood on the site of the first major of the year, adds to the appeal while caps, bucket hats, and towels with a similar design round out the collection.
The Peach Reserve collection will also include a limited release collaboration putter with Hanna Golf. The Peach Reserve Amarillo putter is milled from 303 Stainless Steel, features an eye-catching custom bronze PVD finish as well as a hand stitched Best Grips Horween Dublin Leather putter grip. The putter features a double bend shaft and face-balanced weighting as well as a custom headcover. Each putter with be custom numbered out of 12.
“It’s a thrill for me to work with Bridgestone and to put their name on my hand-crafted putters,” said Jared Doerfler, founder of Hanna Golf. “Milling small batch flatsticks is my passion and the Peach Reserve Amarillo was inspiring to work on. We only made twelve of them so players who want the best of the best will have to act quickly.”
The Peach Reserve Limited Edition putter bundle ($479.99) will include one of twelve custom numbered Bridgestone Golf x Hanna Golf putters, one dozen limited edition Bridgestone Peach Reserve TOUR B X golf balls, a Peach Reserve cap and bucket hat, and a Peach Reserve towel. The Peach Reserve Limited Edition golf ball bundle ($99.99) will include one dozen limited edition Bridgestone Peach Reserve TOUR B X golf balls, a choice of Peach Reserve cap or bucket hat, and a Peach Reserve towel. Dozen box Peach Reserve Limited Edition golf balls are also available ($54.99/dozen).
To purchase the Peach Reserve putter bundle, the Peach Reserve golf ball bundle, or simply a dozen box of Peach Reserve golf balls, consumers should visit bridgestonegolf.com while limited supplies last.
About Bridgestone Golf
Based in Covington, GA, Bridgestone Golf USA manufactures premium golf balls, clubs and accessories under the Bridgestone and Precept brands. The company started making golf balls in 1935 and today has more golf ball design patents than any other company. Beginning in 2006, Bridgestone revolutionized golf ball selection with its custom ball-fitting program, identifying a golfer’s ideal golf ball based on personal swing characteristics. Today, as the #1 Ball-Fitter in Golf, Bridgestone has conducted over four million fittings via a combination of live-fitting, online selection, OTTO Autonomous Ball Fitting, and its V-FIT video ball fitting. The consumer data gathered from ball-fitting continues to inspire Bridgestone’s innovative new golf ball designs, yielding industry-leading performance products for the entire range of players, from recreational golfers to the best in the world. Bridgestone Golf is proudly represented on international professional tours by icons such as Tiger Woods, Fred Couples, Matt Kuchar, Jason Day, and Chris Gotterup. Bridgestone Golf USA is a wholly owned subsidiary of Bridgestone Sports Co. Ltd., headquartered in Tokyo. More information: bridgestonegolf.com.
Media Contact: Mike Chwasky, JDPR, mikec@jdpr.com
