Building a Simulator Business at Your Course
Charleston, S.C. — In response to the growing interest among both golf course owners and operators and their customers in simulators and related technologies, the National Golf Course Owners Association (NGCOA) today released its latest white paper, Building a Simulator Business at Your Course. NGCOA has made this comprehensive report available to its nearly 4,000 golf courses members to enable them to make better-informed decisions when planning to add golf simulators to their greengrass facilities. Sponsored by aboutGOLF, and written by Golf Business magazine Contributor David Gould, this guide explores various aspects of the golf simulator landscape from consideration to concept to customer.
In late 2023, a report by the National Golf Foundation stated that the number of Americans playing simulator golf has grown by 73 percent since 2019. With approximately 6.2 million Americans now hitting golf balls in simulators, NGCOA knew it was time to compile insights, considerations, guidance and anecdotal commentary so golf course owners and operators had adequate information for deciding if adding a simulator was a good addition to their golf businesses.
Within the seven chapters of Building a Simulator Business at Your Course, readers will delve into the current state of the simulator market, develop financial and structural planning for a simulator, discover how to market this new technology to current and future customers, explore simulator fads, trends, and best practices for implementation, and benefit from helpful testimonials from golf course owners who have already installed simulators at their facilities. This comprehensive 31-page guide is a must-read for anyone considering this revenue-generating investment.
NGCOA members can download this publication at no cost; non-members can join NGCOA to access this publication (and many other business-critical resources) as a benefit of membership. Learn more and download from NGCOA’s online Growth Center at https://bit.ly/Simulator-White-Paper.
About the National Golf Course Owners Association
The NGCOA is the leading authority on the business of golf course ownership and management. The association represents and promotes the interests of golf courses as the principal businesses and economic assets of the game of golf. The not-for-profit organization is the only trade association dedicated exclusively to golf course owners and operators. Through advocacy, education and information resources, purchasing programs and networking opportunities, the NGCOA helps golf course owners and operators run more successful businesses. For more information or to join, visit ngcoa.org or call 800-933-4262.
Media Contact: Renée Flowers, Senior Director of Marketing and Communications, NGCOA, rflowers@ngcoa.org