Callaway Golf: Signs Masters champion Trevor Immelman to an endorsement agreement. Under terms of the deal, Immelman will play a full complement of Callaway equipment and compete in Callaway headwear, apparel and footwear.
Business
Frogger, A Leader In Golf Accessory Innovation Is Showcasing Two New Products At The 2011 PGA Merchandise Show
Frogger: To showcase two new products – HOP!, a green repair tool, and Green Monsters, which are bamboo tees.
Axis1 Golf To Introduce The Umbra At 2011 PGA Merchandise Show
Axis1 Golf: To introduce the Umbra modern mallet putter that features L-frame alignment and a CNC-milled face. The Umbra will be available in retail March 25.
GolfNow.com Expands Relationship With Troon Golf
Golf Channel: Expands its multi-year, multi-level online marketing partnership with Troon Golf, which retains GolfNow.com as its exclusive online tee-time partner.
Lorena Ochoa To Serve As Global Representative For Ping
Ping: Re-signs Lorena Ochoa as a global representative for the company. Ping first signed Ochoa to an endorsement agreement in 2007.
LPGA Commissioner To Speak At EWGA Networking Breakfast For Female Golf Industry Leaders
EWGA: Announces that LPGA commissioner Michael Whan will speak at the fifth EWGA networking breakfast for female golf industry leaders on Jan. 28.
Golf Datatech To Unveil “First-Ever” Golf Distance Measuring Device Study & “Updated” Teaching, Training And Instruction Aid Study
Golf Datatech: To release findings of the first golf distance measuring device study in early spring, along with an update of the teaching, training and instructional aid study that originally debuted in 2004, and was later followed by a 2007 study.
Polara Golf To Sponsor ClubING During The 2011 PGA Merchandise Show
Polara Golf: To be a product sponsor of the International Network of Golf’s ClubING hospitality room at this week’s PGA Merchandise Show.
AboutGolf Presents Golf Instruction Demonstrations In PGA Tour Simulator At PGA Merchandise Show
AboutGolf, Henry-Griffitts: To host five golf instruction demonstrations, Jan. 27-29, that will feature AboutGolf’s indoor golf simulator technology.
GameBook Returning To PGA Merchandise Show To Unveil GameBook System For Golf Tournaments
GameBook: To launch its next generation real-time scoring system designed exclusively for golf facilities and golf tournament organizers.
NaturalPoint Introduces GEARS 3D Golf Swing Analysis System
NaturalPoint: To unveil the Gears 3D golf swing analysis system, which is built on the OptiTrack motion capture platform. The Gears tracking module measures body, club and ball motion with real-time visual feedback.
PG Professional Golf Announces The Acquisition Of Club Champ® Golf Accessories And Equipment
PG Professional Golf: Acquires Club Champ Golf Accessories and Equipment. “The recycled golf ball market will still be our largest product category, but we are looking to broaden our business by adding other exciting high-quality golf related products in diverse categories,” said Gary Krueger, CEO, PG Professional Golf.
PGA Player Ricky Barnes Adds Coloured Gloves To His Game At The 2011 Sony Open; Signs Exclusive Contract With Mossimo's G/FORE
G/Fore: Signs PGA Tour player Ricky Barnes to an exclusive glove deal. Barnes first wore the new glove line, available in 13 colors, at the Sony Open in Hawaii.
Bettinardi Golf Growth & Demand Requires Increase In Domestic Representative Sales Force And International Distribution Channels.
Bettinardi Golf: Announces it will expand the company’s current sales team as a result of increased product demand.
2011 U.S. Solheim Cup Team Captain Rosie Jones To Sign Autographs At Sunice® PGA Merchandise Show Booth
Sunice: To host U.S. Solheim Cup team captain Rosie Jones for an autograph session in the company’s booth on Thursday, Jan. 27, 4-5 p.m.
World's Only Teflon® Golf Tee To Be Introduced At The PGA Show
Tee Direct: To launch its new Tef Tee, which features a Teflon-coated head that reportedly eliminates more than 90 percent of the frictional forces between the ball and tee to create more distance.
VedaloHD Performance Eyewear Introduces Revolutionary Sight ™ For Golfer's Needing Prescription Sunwear At The 2011 PGA Show
VedaloHD: Will exhibit its VedaloRx line, which is now available in eight of VedaloHD’s best-selling styles with more being introduced at the show.
Golf Datatech To Unveil "First-Ever" Golf Distance Measuring Device Study & "Updated" Teaching, Training And Instruction Aid Study
Golf Datatech: To release findings of the first golf distance measuring device study in early spring, along with an update of the teaching, training and instructional aid study that originally debuted in 2004, and was later followed by a 2007 study.
iGolf To Showcase Industry-Leading GPS Solutions At The 2011 PGA Show
iGolf: To provide an interactive experience with an emphasis on advancements in mobile handsets, GPS hand-held devices and other powered by iGolf partners.
Crescent Systems To Showcase Engagement Software Solutions With Partner Up To Par Marketing
Crescent Systems: To feature its line of product, including the new M360 club marketing solution in partnership with Up to Par Marketing.