Callaway® Apparel To Exhibit At the 2019 PGA Fashion & Demo Experience
(Miami, FL, August 5, 2019) — Callaway® Apparel announced today that it will exhibit its industry leading collection of high performance golf apparel for men and women at the 2019 PGA Fashion & Demo Experience, Booth #703, on August 13th and 14th in Las Vegas, NV.
“We are once again thrilled to be exhibiting at the PGA Fashion & Demo Experience and showcasing our newest collections of golf apparel and footwear to the attending PGA professionals, retailers and media,” said Lisa Arkin, VP of Sales for Callaway Apparel. “The PGA Fashion & Demo Experience is an important platform for us to introduce our product lines and is an integral event for us to reach our customers.”
Attendees at the show will be able to experience Callaway’s Fall 2019 and Spring 2020 collections which feature the latest in performance golf technologies for both men and women. Featured products debuting at the Show will include the all-new Swing Tech® Ergo shorts, TrueSculpt® skorts, expanded Swing Tech polo offerings and a redesigned Weather Series collection, making this Callaway’s most complete product lineup to date.
“We as a brand have become laser-focused on our one true goal: creating technically superior products designed for golfers,” added Arkin. “This re-defined mission has resonated with PGA Professionals, retail partners and consumers alike and, with their support, has helped us experience tremendous growth in recent years. We look forward to welcoming new and existing brand supporters to experience what Callaway Apparel has to come.”
Callaway® Apparel men’s and women’s golf apparel is licensed and developed by Perry Ellis International, Inc., a global leader in fashion apparel and is available at: www.callawayapparel.com, select retailers and leading golf and country clubs worldwide.
About Callaway Apparel
Innovative. Performance Driven. Authentic.
At Callaway® Apparel, we celebrate golf’s rich heritage by creating products that honor its past while defining its future. Callaway® Apparel is the ultimate combination of golf authenticity, classic styling and technically advanced construction. Because apparel that offers quality, performance, and functionality is as important to golfers as the equipment they use. Learn more at www.callawayapparel.com
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer, distributor and licensor of a broad line of high quality men’s and women’s apparel, accessories and fragrances. The Company’s collection of dress and casual shirts, golf sportswear, sweaters, dress pants, casual pants and shorts, jeans wear, active wear, dresses and men’s and women’s swimwear is available through all major levels of retail distribution. The Company, through its wholly owned subsidiaries, owns a portfolio of nationally and internationally recognized brands, including: Perry Ellis®, An Original Penguin by Munsingwear®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben Hogan®, Savane®, Grand Slam®, John Henry®, Manhattan®, Axist® and Farah®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf apparel. Additional information on the Company is available at www.pery.com
About the PGA Fashion & Demo Experience
The PGA Fashion & Demo Experience, Aug. 13-14, 2019, in Las Vegas, is an annual merchandise sourcing, product testing, industry networking and professional education event, exclusively for golf industry professionals. In addition to product presentations by more than 200 companies and brands at The Venetian, the annual industry event features a comprehensive education conference and nightly industry networking events including the Live PGA Fashion Show at TAO Nightclub on Tuesday, Aug. 13; and the popular PGA Demo Experience at Topgolf Las Vegas on Wednesday, Aug. 14. Event details and registration are available at PGALasVegas.com.
For more information, contact:
Stuart Goldstein
RG Narrative Inc.
(W) 212-863-4109
(M) 201-681-0618
stuart@rgnarrative.com
Alex DePallo
Callaway Apparel
(W) 267-451-0959
alexander.depallo@pery.com