ORLANDO, Fla. – Generating membership leads and providing private clubs with the opportunity to showcase and sell a selection of tee times through the world’s largest golfer marketplace is the basis for a new service being offered by Clubhouse Solutions, a division of NBC Sports Group.
Clubhouse Solutions’ Marketplace Leads & Tee Times service caters specifically to private clubs, providing the opportunity to leverage the industry-leading reach of the GolfNow online tee-time marketplace and compelling content within GOLF Advisor to share information with prospective members, as well as interested parties for events and weddings. Clubs also have the option to sell tee times through each of these digital destinations.
Private clubs using Clubhouse Solutions’ Marketplace & Tee Times service receive:
- Collection of online membership leads, specific to each club
- Lead sharing in real time
- Significant branding and storytelling opportunities on the GolfNow and GOLF Advisor websites, including photos and videos
- Direct click-through to club membership and social media pages
- Access to tee-time marketplaces
Just outside Baltimore, Md., Cattail Creek Country Club garnered 50 new members after partnering with Clubhouse Solutions in 2019, the most successful year of new-member recruitment since the club’s inception. Building on its marketing program, the club has since added the leads program and in 2020 already has netted 25 new members – 18 joining after May 7 – even amid the coronavirus pandemic.
“We have focused on our partnership with Clubhouse Solutions as our main source of marketing and club exposure,” said General Manager Bill Jankowski. “Clubhouse Solutions has given us the resources to modernize and increase our marketing efforts to a whole new level, which has directly related to an increase of membership inquires and more importantly membership growth.”
About Clubhouse Solutions
Clubhouse Solutions, a division within NBC Sports Group’s family of golf brands, offers tangible solutions dedicated to the success of private golf and country clubs through best-in-class technology, services and expertise. Focusing on four themes – member engagement, administrative time savings, revenue generation, cost savings – Clubhouse Solutions’ services are designed to help clubs attain their goals and reach their fullest potential. Clubhouse Solutionsalso offers ClubBuy, a free group-purchasing organization used by hundreds of private clubs in the golf industry and beyond.
-NBC Sports Group-