Equipment

Cleveland Golf/Srixon: Tour staffer Gonzalo Fernandez-Castaño won the European Tour’s BMW Italian Open playing a full complement of the brand’s equipment.

Ogio: Introduces its Endurance Lightweight Collection of golf bags. The collection consists of four men’s and two women’s cart and stand bags ranging in weight from a sleek 3.6 pounds to 4.8 pounds.

Bag Boy: T-2000 travel cover receives a gold medal on Golf Digest’s Hot List. The travel cover features a Pivot Grip handle that rotates 360 degrees to reduce arm and wrist strain.

Polara Golf: Announces the Polara Challenge, guaranteeing golfer’s a lower inward nine score with its ball than their regular ball on the outward nine. If not? Polara Golf will refund your money.

Bag Boy: T-2000 travel cover receives a gold medal on Golf Digest’s Hot List. The travel cover features a Pivot Grip handle that rotates 360 degrees to reduce arm and wrist strain.

Innovex Golf: E-Motion and V-Motion golf balls combined to receive a total of nine Golfing Magazine 2012 Player’s Choice Awards in five categories.

Feel Golf: Introduces a USGA-conforming, satin-finished 73 degree wedge to its collection. “The 73 degree wedge has taken wedges to a whole new level,” said Lee Miller, Feel Golf CEO. “This club can be controlled from three feet to 50 yards simply by ball placement.”

Innovex Golf: E-Motion and V-Motion golf balls combined to receive a total of nine Golfing Magazine 2012 Player’s Choice Awards in five categories.

Graphite Design: Tour AD shafts were played by the LPGA Kingsmill Championship winner and runner-up.

True Temper Sports: Releases special limited edition Team USA and Team Europe Dynamic Gold Tour Issue and Project X shafts, featuring United States and European Ryder Cup team graphics.

Adams Golf: Introduces the Idea Tech V4 hybrids and irons. The clubs feature a revolutionary cut-thru design that produces the same CT levels to that of a driver.

Titleist: Tour staffer Rory McIlroy won the BMW Championship – his second FedEx Cup Playoffs win in less than seven days – playing the Pro V1x golf ball and a complete bag of Titleist equipment, including the new 913 driver and prototype fairway metals.

Fourteen Golf: RM-11 wedge received six 2012 Golfing Magazine Player’s Awards. The wedge, which features enlarged grooves, received awards in the best appearance, performance, forgiveness, consistency, feel and overall categories.

Datrek: Adds the F-15 cart bag to its golf bag line for 2013. The bag features a 15-way top with an integrated oversized putter well and soft grip handles for easy loading.

SuperStroke Golf: Putter grips were played by top-10 finishers on the PGA, LPGA, European and Japan tours this week. The Slim Lite belly putter grip was played by the eighth-place finisher at the BMW Championship.

KBS Golf Shafts: C-Taper shafts were played by the winner of the European Tour’s KLM Open. The company’s product was also played by five top-10 finishers at the BMW Championship.

KZG: Releases its new XCB iron, which is designed for the mid- to high-handicap player.

True Temper Sports: Project X shafts were played in the irons and wedges of the BMW Championship winner.

G/Fore: Partners with European Tour player Robert Rock to create the neon-accented Rocky Collection of golf gloves.

Softspikes: Plastic cleats featuring the PINS systems were worn by the European Tour’s KLM Open champion. Also, 57 percent of the plastic cleat-wearing field at the BMW Championship wore its product.