Boyne Resorts Selects EZLinks Golf as Technology Partner at All Boyne Managed Golf Courses
Industry’s Leading Tee Sheet Software to Expand Footprint at 12 Boyne Courses Nationwide
Boyne Resorts, one of North America’s leading mountain resort companies, has announced a new software agreement with EZLinks Golf, a PGA TOUR affiliated company. The 36-month agreement encompasses all 12 of Boyne’s courses at seven facilities in Maine, Montana, and the company’s home state of Michigan.
The new agreement includes EZTEE PRO, the golf industry’s leading tee sheet, EZPRICE PRO Revenue Management Suite and integrations to support Boyne’s in-house reservation team. EZLinks technology provides courses with cutting-edge features such as dynamic pricing as well as a unique ability to integrate to third-party features to drive further customization and innovation.
Boyne Resorts Senior Vice President of Golf Operations and Resort Sales, Bernie Friedrich, cited EZLinks’ reputation and proven ability to quickly integrate with existing ski resort software as crucial to the selection. “EZLinks is known in the golf industry to promote an open system that will allow properties like ours to tie together best-of-breed solutions from different areas. Additionally, the dynamic pricing tools in EZTEE PRO and the ease of cross-booking at our properties made this decision an easy one for us. We look forward to a long partnership with EZLinks Golf.”
Boyne Resorts operates 12 properties in seven US states and one in British Columbia. Award-winning properties include Bay Harbor Golf Club (Conde Nast Traveler Top 100 Golf Resorts), Boyne Highlands Heather Course (Golf Digest America’s 100 Greatest Golf Courses and 2018 Michigan Golf Course Association Course of the Year), Boyne Highlands Arthur Hills (GolfWeek 2017 Best Resort Courses), and Sugarloaf Golf Club (Golf Digest #1 Course in Maine 28 times since 1985).
“EZLinks Golf is proud to work with the best in the business to increase revenue, support operational innovation and deliver an incredible customer experience,” said Ali Murdoch, chief client officer, EZLinks Golf. “From skiing to golf, Boyne properties are known for their commitment to excellence and we look forward to supporting this commitment well into the future.”
About EZLinks Golf
EZLinks Golf LLC, a PGA TOUR affiliated company, produces industry-leading software and services to power the operations and marketing needs of the golf industry. Founded in 2015 by a PGA TOUR affiliate and EZLinks Golf, Inc. (established 1995), EZLinks Golf LLC’s software and service suite is tailored for golf and includes: tee sheet, point of sale, 24/7 reservation center, online booking engines, marketing services, 24/7 support and TeeOff.com by PGA TOUR (teeoff.com) – an online tee time marketplace connecting millions of golfers with tee times at golf courses worldwide. For more information, visit ezlinksgolf.com.
About Boyne Resorts
Boyne Resorts, founded in 1947 by Everett Kircher, is the third largest mountain resort company in North America. A Michigan-based corporation, Boyne Resorts owns award-winning mountain and golf resorts and attractions throughout the United States and Canada including Cypress Mountain near Vancouver, B.C., official freestyle skiing and snowboard venue of the 2010 Olympic Winter Games; Sugarloaf and Sunday River Resort in Maine; Boyne Mountain, Boyne Highlands, Inn at Bay Harbor, Autograph Collection and Avalanche Bay Indoor Waterpark in Michigan; Big Sky Resort in Montana; Loon Mountain Resort in New Hampshire; Gatlinburg SkyLift in Tennessee; Brighton Resort in Utah; and The Summit at Snoqualmie in Washington. To learn more about Boyne Resorts, please visit www.boyneresorts.com.
Media Contacts
Ken Devlin, EZLinks Golf, kdevlin@ezlinks.com
312.913.6935
Julie Ard, Boyne Resorts, jard@boyneresorts.com
231.549.7239
