Rocklin, CA – The latest episode of The Fairway to Retail Success features Devon Thew, Director of Retail at Kiawah Island Club. Devon shares how she has transformed Kiawah’s multi-location retail program into a seamless, dynamic, and connected member experience that spans golf, fitness, beach, pool, tennis, and sporting clay facilities.
Since joining Kiawah in 2012 as the Buyer for the Cassique Golf Shop, Devon has grown into a visionary retail leader, overseeing seven locations and mentoring the next generation of merchandisers through the Club’s assistant merchandiser program. From building a website from scratch during the pandemic to launching new retail ventures across lifestyle categories, her career exemplifies adaptability, creativity, and the power of mentorship in shaping lasting success.
During this episode, Devon shares insights into managing a diverse retail operation, cultivating versatile teams, and curating experiences that reflect both the Kiawah lifestyle and exceptional service standards. She also offers practical advice for aspiring merchandisers on leadership, innovation, and evolving retail strategies that meet the changing expectations of members and guests.
This episode is now available on Apple Podcasts, Spotify, YouTube, and the AGM website.
The Fairway to Retail Success: An AGM Podcast is the premier platform for golf retail professionals, showcasing the visionary voices shaping the industry today. Whether you’re looking for cutting-edge merchandising strategies, innovative marketing ideas, or proven operational best practices, this podcast delivers expert insights to help you elevate your retail game. Designed to unite the AGM community, it highlights the breakthroughs and leadership driving golf retail forward, celebrating both seasoned experts and emerging innovators.
To learn more about the AGM and access tools to support your retail journey, visit the AGM website.
About the Association of Golf Merchandisers
The Association of Golf Merchandisers (AGM), a leading global professional organization, boasts over 900 buyers and 200 vendors committed to advancing the golf merchandising industry. Recognized for excellence, AGM aims to elevate retail standards, enhance industry relationships, and deliver continuous education. Our focus lies on key metrics, visual merchandising, promotions, and buying strategies, fostering profitable collaborations between golf retail buyers and vendors.
For more information, visit https://agmgolf.org/membership-2/
Media Contact: For media inquiries, contact: Megan Fidler, AGM Director of Marketing – megan@agmgolf.org – 916-717-4138.
