Courses Can Now Buy Their GPS Screens on 48 Payments at 0% and Keep Running for $12.50 Per Cart Per Month
BOSTON, Mass. – FAIRWAYiQ, the on-course operations platform for golf facilities, today announced Own & Run, a purchase program that lets golf courses own their GPS screens and tracking hardware outright instead of renting them on a multi-year subscription. It is the first program of its kind in golf, and it is offered alongside the company’s standard subscription so operators can choose the model that fits how they run their business.
Under Own & Run, a facility finances the full system over 48 monthly payments at 0% interest, with professional installation by a FAIRWAYiQ certified crew included. Title to the equipment transfers to the course at installation. After the 48th payment, the only remaining cost is a Keep Fee of $12.50 per cart per month, billed annually, which covers the software, course maps, data, updates, and support for as long as the course chooses to run the system. There is no balloon payment, no buyout, and no renewal negotiation.
“Owners kept asking for a way to own the equipment, and nothing like it existed from us or from any of our competitors,” said Mike Stahl, Director of Sales at FAIRWAYiQ. “Most golf courses make an own-or-lease decision on carts, mowers, and irrigation every year. GPS was the one system where nobody gave them that choice. Own & Run fixes that, and for facilities that prefer a flat payment with hardware risk on us, our subscription is still right there.”
“Some people shopping for a car never consider leasing. They are against it on principle, and they are not wrong,” said Dave Vanslette, Founder and CEO of FAIRWAYiQ. “Others lease every time and are not wrong either. We now offer both. The product is the same. The only thing that changes is how they pay for it.”
Own & Run includes the full FAIRWAYiQ platform: precision GPS positioning, geofencing, pace-of-play management, player-facing cart screens, and the operations layer in use at more than 350 golf facilities across North America. Equipment carries a one-year manufacturer warranty, with replacement units available at published prices, and the course’s data remains its own.
Own & Run is available now to golf courses, resorts, private clubs, and communities in the United States, with pricing valid for agreements signed through December 31, 2026. A side-by-side comparison of Own & Run and Subscription, along with full pricing, is published at go.fairwayiq.com/own.
About FAIRWAYiQ
FAIRWAYiQ is the on-course operations platform for golf facilities, combining precision GPS, geofencing, pace-of-play management, and player-facing cart screens on any cart brand. The platform also delivers on-screen advertising, food and beverage ordering from the cart, and integrations with leading tournament software and tee sheets. Every system is professionally installed by a FAIRWAYiQ certified crew. The company serves more than 350 facilities across North America and is headquartered in Dedham, Massachusetts.
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Program details: go.fairwayiq.com/own
