One of Only Six Two-Time National PGA Award Winners Brings Decades of Experience Coaching Golfers from Beginners to Tour Professionals
Spring Hill, Tenn. – Firefly, a new 700-acre luxury golf community located 30 minutes south of Nashville developed by Storied Development in partnership with Wheelock Street Capital, announces Joe Hallett, PGA, as Director of Golf Instruction. Hallett will lead the community’s golf instruction programming, creating personalized coaching experiences for members while helping shape Firefly’s culture of learning, player development, and overall experience.
Previously, Hallett served as Director of Instruction at Vanderbilt Legends Club in Franklin, Tennessee. A Nashville-area resident for the past 18 years, he has become one of the region’s most respected golf instructors. Earlier in his career, he served as Director of Learning and Performance for the PGA of America and as General Manager, Director and Lead Instructor at the PGA Center for Learning & Performance in Port St. Lucie, Florida. A longtime member of the PGA of America’s Education Faculty, Hallett has spent decades advancing golf education through his involvement with numerous PGA committees, including the PGA Teaching & Coaching Summit, where he has served as emcee for the past three events. Throughout his career, he has mentored hundreds of PGA Professionals while coaching golfers ranging from beginners to the world’s top touring professionals. His contributions to the profession earned him the PGA Professional Development Award (formerly the Horton Smith Award) in 2018 and PGA Teacher & Coach of the Year honors in 2024.
“Joe’s reputation as one of golf’s premier instructors, combined with his leadership, passion for teaching, and ability to connect with golfers of all skill levels, makes him an outstanding addition to Firefly,” said Mark Enderle, Partner, Storied Development. “He will play a pivotal role in shaping the golf experience and culture that will define our community,” said Enderle.
Widely recognized as one of golf’s premier instructors, Hallett is a GOLF Magazine Top 100 Instructor, Golf Digest Top 50 Instructor and Golf Range Magazine Top 50 Instructor. His instruction and commentary have been featured on NBC, CBS, TBS, GOLF Channel and SiriusXM Radio, as well as in national publications including The Wall Street Journal, USA Today and The New York Times. Hallett has coached numerous LPGA Tour players, including former World No. 1 Stacy Lewis, major champions Maja Stark, Lexi Thompson and Inbee Park, Hall of Famer Juli Inkster, and many other accomplished professionals. His students have gone on to earn Rolex Player of the Year honors, major championships, Vare Trophies, Solheim Cup captaincies and appearances, and numerous career-best performances.
“The addition of Joe to our team will further elevate the member experience both on and off the course,” said Todd Huizinga, General Manager, Firefly. “His depth of experience, combined with his passion for making the game enjoyable and accessible for players of all levels makes him an exceptional instructor, and we know he will be a tremendous asset to our members.”
“Mark Enderle and Todd Huizinga have provided an incredible opportunity for me to share the experience and knowledge I’ve gained throughout my career in golf,” said Hallett. “I’m excited to bring that experience to a great team and community, help players enjoy the game more, and create memorable experiences on the course.”
Firefly’s 18-hole championship course designed by acclaimed golf course architect Andrew Green is slated to open for member play this fall. Best known for his acclaimed restorations of East Lake, Oak Hill, Scioto, and Interlachen, Firefly marks Green’s first original golf course design. Firefly will also tout a nine-hole short course, also designed by Green and opening this fall. In addition to golf, Firefly will offer luxury amenities including a clubhouse, fitness center, family club, adult and family pools, a bowling alley, golf simulators, and a racquet club with tennis, padel and indoor pickleball courts. Current homesites range from $700,000 to over $2,000,000. Construction of homes at Firefly should start in 2027, and the community will have around 400 homes once complete. For more information, please visit www.fireflyliving.com.
About Firefly:
Firefly is a private, high-end 700-acre luxury golf and residential community located in Spring Hill, Tennessee, approximately 30 miles south of Nashville and 15 miles south of Franklin. Developed by Storied Development (known for Boot Ranch and Talisker Club) and Wheelock Street Capital, the community will feature a blend of championship golf, luxury living, and world-class amenities in the heart of Middle Tennessee’s rolling countryside. Designed for the comfort and joy of families of all ages, Firefly is home to a variety of activities and programming including curated F&B options, a full-service clubhouse, pickleball and tennis courts, an interactive game room, bowling, a learning center, and more.
About Storied Development:
Storied Development is a partnership of seasoned real estate executives with a 30-year track record of success in the development, marketing, sales and operation of private club communities throughout the continental U.S., Caribbean, Mexico and Hawaii. The leadership team currently has an active role in three other private golf communities, The Grove (College Grove, TN), Talisker Club(Park City, UT) and Boot Ranch (Fredericksburg, TX).
About Wheelock Street Capital:
Wheelock Street Capital is a private real estate investment firm with a premier investment and asset management team that has produced a 15+ year track record of demonstrated and consistent outperformance across verticals, including hospitality and residential land. Wheelock has accomplished this by combining the features of the traditional allocator and operator models. Since inception, Wheelock has raised eight funds and deployed over $11 billion in total value on behalf of well-known institutional investors.
