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FOREUP AND SAGACITY GOLF PARTNER TO HELP COURSE OPERATORS ENHANCE PROFITABILITY

January 25, 2021

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Leading technology providers enter into a partner agreement that provides for seamless tee sheet integrations of revenue management and pricing tools 

Lindon, UT  – foreUP, the golf industry’s pioneer and leading provider of cloud-based software for course management, announces that Sagacity Golf, the leader in direct-to-consumer marketing, pricing software, and competitive set benchmarking for the golf industry, has been named a preferred partner.

Under the agreement, foreUP customers gain select usage rights to Forecaddie, an automated demand forecasting and pricing tool that integrates seamlessly with the new foreUP cloud-based tee sheet. The foreUP integration also provides access to Sagacity’s entire suite of strategic pricing and performance benchmarking products and services.

“Now more than ever, golf course operators are searching for efficient ways to increase profitability,” says EvanTeshima, CEO of foreUP. “Incorporating Forecaddie into our tee sheet allows us to further address these needs by expanding the breadth and depth of revenue-enhancing solutions that foreUP can deliver. We’re excited about our partnership with Sagacity and look forward to working together to achieve our shared goal of helping golf course owners, managers, and professionals run better businesses.”

Forecaddie enables foreUP tee sheet users to optimize rates for their tee time inventory based on the course’s historical data, current bookings, and market demand. The software, which utilizes Sagacity’s patent-pendingTruDemand Technology, will:

  • predict periods of greatest demand and adjust prices automatically (with operator approval) to maximize revenue;
  • track bookings and identify specific hours that could potentially miss historical demand levels; and
  • promote and sell “at-risk” tee times directly to customers via Daily Deals that incorporate the course’s branding.

Together, the foreUP tee sheet and Forecaddie allow course operators to control the highest and best use for premium tee times, preserve price integrity, and build customer loyalty.

“foreUP is a key partner for us, and we’re thrilled to have our Forecaddie integration available in the [foreUP] app store,” says Brett Darrow, co-founder and CEO of Sagacity. “Our early adopters are seeing tremendous revenue growth, and we couldn’t be happier with their success. These results confirm our commitment to why we created Sagacity. Helping courses unlock new revenue is our mission, and we’re proud to partner with foreUP to further that goal for our mutual clients.”

Current foreUP tee sheet customers can authorize the Forecaddie integration by visiting the app store in the mainnavigation of the foreUP software.

The foreUP and Sagacity partnership dovetails with the recent launch of the new foreUP tee sheet, which is being unveiled during the all-virtual 2021 PGA Merchandise Show. Updated to match the style of more recent additions to the foreUP product line, the upgraded tee sheet features a cleaner, more intuitive design, improved functionality, and expanded capabilities.

To learn about the new foreUP tee sheet and the company’s portfolio of cloud-based course management solutions,visit foreUP.com.

About Sagacity Golf

Sagacity Golf helps daily fee golf courses unlock new revenue in everyday tasks. Its simple performance tools help golf course owners and managers price with confidence, stay on track with bookings, and gain new insight into their course’s performance. Powered by historical data and market demand, Sagacity is a never-before-seen window into your golf course’s earning potential. Learn more at sagacitygolf.com.

About foreUP

Since 2012, foreUP has offered cloud-based technology solutions that enable golf course owners, operators and managers to run and market their businesses more efficiently and profitably. The company’s all-in-one suite of SaaStools and complementary services automate manual processes and provide seamless integrations with other software products commonly used to manage customers, tee times, inventory, food and beverage, billing, marketing, reporting, and other systems with a single interface on any computer, tablet or smartphone.

Visit foreUPgolf.com for more information.

 

Contact: Amy LaVange, Director of Marketing

media@foreup.com

888.992.0650

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