G/FORE Continues To Revolutionize The Golf Footwear Industry With Newest Innovation MG4+
Los Angeles, California – Luxury lifestyle brand and golf footwear innovator, G/FORE is delighted to announce the launch of the MG4+, an exciting new golf shoe style which takes the brand’s unrivalled ability to combine technical performance with distinctive design to a whole new level.
Built upon the classic necessities of a golf shoe but with a modern perspective, the MG4+ boasts the same properties as G/FORE’s highly successful MG4.1 with its washable, premium triple density foam cushion footbed, and auxetic lattice midsole for rebound, but now paired with a fully waterproof exterior and 3D molded external heel cap for additional support.
The interior of the shoe is mesh-lined and antimicrobial for maximum odor control. On the outsole, engineers have used a two-piece rubber non-slip configuration with hybrid knurled and sawtooth traction to keep golfers sure-footed.
Retailing at $185, the MG4+ collection includes six fashion-driven colourways – Snow Camo, Nimbus, Charcoal, Twilight, Onyx, and Snow. For those looking to get ahead of the game, there will be a limited volume of early release MG4+’s available to purchase on www.gfore.com and at select golf clubs in April 2020. The full assortment will be available on the brand website, at G/FORE retail partner locations, and globally in June (with the exception of the Nimbus colourway which will be available in August 2020).
“The MG4+ was painstakingly designed to consider the needs of every golfer – from tour to recreational players – and potential course conditions with our fully waterproof upper and non-slip outsole,” said G/FORE president Nicole Castrogiovanni. “And, of course, we’re also delivering the superior comfort and the modern, unique style customers have come to expect from G/FORE.”
All styles feature subtle G/FORE branding on the heel cap along with complimentary colour accents on the shoe uppers and soles.
G/FORE will debut the MG4+ January 22-24, 2020 at the PGA Merchandise Show (Booth #6989) in Orlando, Florida.
For more information on G/FORE and to shop the new Spring Summer 2020 footwear visit www.gfore.com.
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ABOUT G/FORE:
G/FORE represents the perfect intersection of modern design, unparalleled performance, and an unyielding commitment to the game of golf. Consistently striving to make a powerful and colourful impact on its favourite game, G/FORE’s intent is to disrupt the industry without being disrespectful to the sport and its rich traditions.
Founded in 2011, G/FORE has established itself as a leader and innovator in golf fashion with a wide range of premium golf shoes, apparel and accessories for both men and women. The brand has gained the attention and adoration of golf enthusiasts across the globe as well as well-known tour players such as Bubba Watson, Phil Mickelson, Brian Gay, Chez Reavie, Brandt Snedeker, Kelly Kraft, Alvaro Quiros, Danny Willett, Thomas Detry, Nelly Korda, and Cristie Kerr among others.
G/FORE products can be found online at gfore.com along with specialty retailers and top golf pro shops in the U.S., Canada, Europe, Australia, New Zealand, South Africa, and Asia.
