G/FORE ANNOUNCE LIMITED PRE-LAUNCH RELEASE OF INNOVATIVE NEW MG4.1 CROSSOVER SHOE ON GFORE.COM
Los Angeles, California – Luxury lifestyle brand and golf footwear innovator, G/FORE has announced that it’s making a very limited quantity of its new MG4.1 crossover shoe available to purchase on www.gfore.com on a first-come first-served basis from May 1st.
This decision follows unrivalled demand from loyal G/FORE customers eager to get their hands on the innovative MG4.1 shoe that was launched to much acclaim at the PGA Show in January. Customers are advised to act quickly as once this limited quantity of MG4.1 is sold out they won’t be able to purchase them again until the full range is officially launched on www.gfore.com in June.
G/FORE new MG4.1 crossover shoe
Bringing a whole new dimension to golf footwear styling and performance, this athletic styled shoe has been injected with premium lightweight comfort and advanced performance technologies that will make it the perfect on and off-course hybrid shoe.
Retailing at $185, the MG4.1 is available in five distinctive colourways including Onyx, Snow, Poseidon, Birch and Pewter.
By fusing the latest athletic shoe trends together with luxury engineering, G/FORE have, in the MG4.1, crafted a shoe that is like nothing else in golf. Fitting perfectly into the brand’s footwear range, it now provides G/FORE loyalists with modern interpretations of classic, street and even athletic footwear styles.
“The MG4.1 is years in the making and demonstrates our passion for pushing the boundaries of footwear styling, technology and functionality for both on and off-course use,” commented G/FORE USA Sales Manager, Casey Hoch.
“We have been extremely successful with our classic and street styles over the past few years, but felt we needed to expand the collection to include an athletic style to give golfers a fresh new look that also delivers serious performance.”
The MG4.1 features a one-piece engineered knit upper that hugs the foot and provides lightweight and breathable comfort from heel to toe. Seamless internal and external overlays provide added lateral support and an integrated heel tab and 4-way stretch collar ensure easy slip-in comfort.
An auxetic lattice midsole, complete with new FOREFOAM™, offers additional lightweight comfort, targeted flexibility and maximum energy return with every step, while the additional triple density footbed is designed to provide maximum comfort under foot for long days on and off the course.
On the outsole, designers have used a new full rubber SAW TOOTH traction pattern which has been anatomically designed to provide supreme flexibility, stability and grip.
Two styles will feature prominent G4 branding on the outsole and the other three will have more subtle branding on just the upper of the shoe.
To be one of the first people to slip your feet into a pair of MG4.1’s and be the envy of your playing partners, make sure you set a reminder to head over to www.gfore.com on the May 1st.
For more information on G/FORE and to shop the Spring Summer 2019 footwear visit www.gfore.com
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ABOUT G/FORE:
• A fashion industry veteran and avid golfer, Mossimo Giannulli founded the billion-dollar clothing company Mossimo Inc in 1987 and brokered a first-ever designer-exclusive distribution deal with Minneapolis-based Target Stores in 2000. G/FORE embodies Giannulli’s expertise in fashion, passion for golf, and dedication to creating products of unmatched performance and unparalleled style.
• G/FORE’s reputation is now established among the most innovative brands in golf fashion with its wide range of premium golf shoes, apparel and accessories for both men and women.
• In spring 2016, Bubba Watson joined G/FORE’s line-up of elite ambassadors, while fellow multiple Major champion Phil Mickelson has also chosen to wear the brand’s footwear. Rising European star Thomas Detry is also among the growing list of professional golfers in the G/FORE ranks. Musician, actor and keen amateur golfer Justin Timberlake is also a confirmed G/FORE admirer.
• The G/FORE brand was acquired by Peter Millar in January 2018
