By Jeremy Lee, PGA – FOUNDER/CEO of GolfCritique.com
Moving into the new year, we have found that there is a major shift in the mindset of golf professionals. Golf is booming and if you are in a barter agreement, then you know from your yearend numbers that you paid a lot of money for the services that you are using from these various companies. Even before the boom, golf professionals were asking themselves, “Is this really worth what I am paying?” This year, based on predictions, looks to be another incredible year in golf, so let us get you started off the right foot!
GolfCritique.com was created to be the best search in engine in golf. It was designed to give 100% of the round revenue back to the courses and direct the golfer to the booking engine located on the course website to book their round. Most of you now have realized that giving the best price or at least equal to the best price on your own website should be a standard practice. If you are not doing this currently, you should make the effort to update those prices prior to the start of the season.
In 2021, courses will automatically become partners of GolfCritique.com when they claim their course. Partnering with us allows golfers to find you easily through our geolocation technology without having to search website to website. We provide courses with technology that will drive golfers to their landing page, an extension of their website which gives them the options to book, review, get information and find any instructors available at the course. GolfCritique.com is also home to the best golf instructor directory on the web and is a great way to promote instruction at your facilities.
GolfCritique.com is unique because we are completely FREE for the courses, instructors, resorts or even other businesses like ranges and training facilities. No monthly fee, no barter, no annual contracts. All partners keep 100% of the data for every golfer who books with them and for any golfer they refer through our technology. Referral data is stored in their partner dashboard and can be used for marketing purposes at any time. Simply put we give more back, partner focused and drive as much traffic back to our partner’s websites as possible.
Partners also have the option to market to our members worldwide by adding Perks for our Premium Members to take advantage of. If they choose to utilize this option, they share in the membership revenue for every premium member who is listed in their partner dashboard. Marketing is changing online and you don’t have to give up any round revenue to get in front of golfers……simply go to GolfCritique.com, locate your course listing, claim your course and begin sending golfers to your page to review.
If you genuinely want to see some positive change in 2021, then we look forward to seeing you on GolfCritique.com soon!
