New Partnership Offers Opportunity to Reserve Trackman Bay Time Through the GolfNow Online Marketplace
ORLANDO, Fla. – While the popularity of “off-course” forms of golf entertainment continue to keep pace with the traditional game, GolfNow today announced a pivotal new collaboration that will expand its world’s largest online tee-time marketplace to also offer the ability to book reservations with Trackman, the global leader in golf technology solutions across simulators, driving ranges and mobile outdoor practice.
Golfers across the country who are eagerly waiting out the winter for a chance to resume their golf games – or anyone, anywhere looking for an alternatively fun way to enjoy the game – need no longer wait. Through the partnership, GolfNow and Trackman are integrating their reservation technologies, which now will allow the millions of golfers who visit GolfNow’s tee time marketplace each day the opportunity to reserve a simulated round of golf, training session or fun golf game 24/7 at any of the 1,000-plus indoor and outdoor locations across North America using Trackman technology.
Within the simulator marketplace on GolfNow, users can filter their search to identify and reserve a date and time at Trackman simulators in their vicinity. Facilities using Trackman simulator technology will soon be identified on the website by a badge.
“GolfNow is all about helping grow the game by creating easy access to the game of golf in whatever form someone prefers,” said Todd Triplett, Senior Vice President, GolfNow. “Expanding our online golf reservations marketplace with the addition of Trackman, who is the clear leader in golf simulation for entertainment and training, is helping to fulfill that mission and giving our users a variety of options to enjoy the game.”
For more than 20 years, Trackman has been the leading developer of radar tracking technology for use in golf performance analysis and entertainment. Golf fans recognize Trackman as the can’t-miss graphic showing golf ball flight paths during most every televised golf tournament. Coaches, equipment manufacturers, club fitters and golf organizations worldwide rely on Trackman for the dynamic tools, data and support they need to succeed. The same technology that has been used by more than 1,000 tour players for their personal use is also available at simulator facilities and indoor franchises and many driving ranges serving the public. The Trackman Simulator provides an engaging experience through thrilling games, practice modules and more than 350 virtual golf courses anyone can play. Trackman Range offers an entirely new way to practice, play and have fun on the practice range.
“We are excited to collaborate with GolfNow, providing all Trackman operators with an opportunity to offer bay time on the largest tee-time marketplace in the industry,” said Nikolaj Kromann Jørgensen, Vice-CEO, Trackman. “This partnership follows our joint commitment to innovation in golf for a better game and we look forward to offering golfers better access to Trackman bays all year round.”
The ability to book reservations with Trackman represents the latest expansion of the GolfNow online reservations marketplace for golf. In addition to the ability to search and book a tee time at nearly 10,000 golf courses worldwide, GolfNow also recently added the opportunity to book custom, golf club-fitting sessions.
About GolfNow
GolfNow is an innovative technology company that is creating better ways for golfers and golf courses to connect. GolfNow operates the world’s largest online tee-time marketplace, offering 3.5 million registered golfers a variety of ways to stay connected to their favorite courses and the ability to easily book tee times online and via mobile devices 24/7. GolfNow also is the industry’s largest provider of golf course management technology and marketing services, partnering with more than 9,000 golf courses in 52 countries around the world. GolfNow golfers gain added benefits with GolfPass, a connected rewards program and paid membership. GolfPass members receive monthly tee time credits, waived booking fees, streaming video lessons, and other special playing perks. GolfNow operates offices in Orlando, Fla., and Belfast, Northern Ireland.
About Trackman
Over the past 20 years, Trackman has, in collaboration with the best golfers, teachers and equipment manufacturers, developed solutions that provide the most accurate ball and club tracking in the industry. More than 1,000 tour players have invested in Trackman technology for their personal use. Today, Trackman solutions include the worlds’ finest launch monitor, the leading simulator and virtual golf engine, and the most accurate driving range solution. Trackman’s 360 solution is used by many of the world’s finest golf clubs featuring Trackman 4 for instruction and club fitting, Trackman Range for ball-flight tracking on the range, Trackman Simulator for Indoor Golf, and Virtual Golf allowing a fully rendered version of their golf course(s) on all Trackman platforms. Trackman employs more than 800 people globally and has the largest R&D team in the golf industry. Trackman has sales and service in more than 30 countries.
Dan Higgins
Dan.Higgins@nbcuni.com
407-496-8107
