Fahey will draw on more than 25 years of leadership experience across sports technology, SaaS, and consumer brands to help lead GOLFZON’s next phase of growth in the U.S.
Chantilly, Va. – GOLFZON, the global leader in golf simulator technology, announced today the company has named Lisa Fahey President, GOLFZON America. In this new role, Fahey will build on the company’s recent momentum and oversee strategy as GOLFZON drives growing demand for indoor golf through innovative products, technologies, and partnerships, while scaling its business in the U.S.
The appointment strengthens GOLFZON’s commitment to the U.S. indoor golf market. Earlier this year, GOLFZON formed its Global Business Division in Northern Virginia, establishing the U.S. as its new global business hub to accelerate worldwide growth and expansion. Fahey is based at the company’s Northern Virginia headquarters and reports directly to CEO Sean Pyun.
Fahey has spent much of her career transforming sports technology companies into scalable, high-growth businesses. Most recently, as Chief Operating Officer of Tiptoe Tickets, she led U.S. market expansion and helped launch the industry’s first agentic AI operations platform for ticketing organizations. She previously served as President and Chief Strategy Officer at FanCompass, overseeing company-wide strategy and operations, and has held leadership roles at consumer brands including Annie’s, PepsiCo, and Kraft Foods.
“When GOLFZON established its Global Business Division, we made a commitment to our customers and partners to deliver a premium product and service experience, speed innovation time-to-market, and provide more dedicated, localized support. Adding a leader of Lisa’s caliber strengthens our ability to rapidly fulfill that vision,” said Sean Pyun, CEO, GOLFZON America. “Lisa brings a proven track record of transforming ambitious ideas into scalable businesses across sports technology, SaaS, and consumer markets. Her ability to combine strategic vision with operational excellence will be instrumental as GOLFZON America builds on its leadership position in the growing and dynamic simulator golf market.”
Fahey added, “I’ve been impressed by the momentum Sean and his team have already built. The past year alone has seen the successful launch of the largest GOLFZON Tour season yet, expanded access for golfers through the CityGolf partnership, as well as pioneering relationships with the USGA, Pebble Beach, and other industry-leading partners committed to reshaping how the sport is played and experienced. I’m eager to help turn that momentum into GOLFZON’s next chapter of growth.”
About GOLFZON
GOLFZON is the global leader in golf simulator technology and market share. Its renowned models have been named “Best Golf Simulator” by Golf Digest and awarded Golf Inc. Magazine’s “Most Innovative and Exciting New Tech” honor. In recent years, the company has substantially expanded its reach in North America, including partnering with the world’s largest golf management company, Troon, to introduce GOLFZON Social entertainment venues and collaborating with renowned instructor David Leadbetter on GOLFZON Leadbetter and GOLFZON Range by Leadbetter. GOLFZON is the official simulator of the U.S. Open and U.S. Women’s Open and hosts three professional virtual golf tournaments: two in Korea (GTOUR and WGTOUR) and the international GOLFZON Tour, launched in 2024.
Media Contact:
Bluetext for GOLFZON
Thomas Walter
646-265-3144
golfzon@bluetext.com
