Expansion of TL Golf Services Continues With Marketing Specialist from eRose Web
Swimming against the tide of a shrinking golf industry, TL Golf Services — the golf-specific public relations, marketing and event management company – continues to expand.
Most notably, in recent years, that growth has centered on the award-winning Traveling Golfer television show and the award-winning and syndicated GolfTalk Live radio show. Now, to help handle all of that growth, the marketing punch of industry veteran Ed Rose has been added to the arsenal.
Rose is a Certified Internet Webmaster, who founded eRose Web and Business Services in 2002. From the outset his mission was to provide high quality web design, marketing and business services that encourage entrepreneurship and the American Dream.
In that capacity, Rose partnered with TL Golf Services for the last 10 years as website designer and webmaster. TL Golf Services has recently expanded the partnership with eRose Web to include a wide variety of other marketing services including email marketing and social media marketing.
“Every business is looking to move up to the next level,” explains Rose. “We are fully equipped to help TL Golf Services attain that goal.”
The areas of expertise for Rose include: web design, content marketing, social media marketing, search engine optimization, multi-media marketing, content management systems and e-mail marketing.
“Having a professional like Ed Rose on our side to market our services is huge,” stresses Tony Leodora, president of TL Golf Services. “His reputation in the industry is outstanding and he never backs away from any task. His ‘can do’ attitude is a perfect match for our business style.”
The additional services from eRose Web are part of TL Golf Service’s major restructuring and expansion.
That growth includes establishment of a new office in Nokomis Florida – just south of Sarasota. The new office – 5525 Sentiero Dr., Nokomis, FL 34275 – will house the business side of the organization, including all invoicing and accounting.
The Pennsylvania office also recently relocated – to 415 Bradford Way, Plymouth Meeting, PA 19462. This location will be the operations office, handling all phases of the GolfTalk Live radio show and the Traveling Golfer television show.
Tony Leodora oversees all phases of the daily operation of the business. He also hosts the GolfTalk Live radio show and the Traveling Golfer television show. Candy Leodora handles the business operations for both shows.
Jamie McWilliams remains as executive producer/director of the Traveling Golfertelevision show. Eddie Caiazzo remains as producer of both GolfTalk Live radio andTraveling Golfer television. Joe Harnett, of flagship station WNTP NewsTalk 990 in the Philadelphia area, is the studio producer for GolfTalk Live. Tony Casciano of Hellertown, PA – a longtime veteran of the entertainment industry – has been added as a cameraman for Traveling Golfer television. Jim Serratore of East Norriton, PA also assists as a road producer for the radio show, as well as assisting with television production.
After years of occasionally sitting behind the microphone as a guest on GolfTalk Live, renowned national golf writer Mike Kern will take a higher profile position as a regular contributor and part-time guest host of the show.
A new segment – “The Healthy Golfer” – has been added to GolfTalk Live, with orthopedic surgeon Dr. David Zelouf of the Philadelphia Hand to Shoulder Center joining the radio team. His expertise – as a surgeon and a golfer – has been recruited with the goal of keeping more golfers on the golf course.
“We have been able to put together an outstanding team on both the radio and the television sides of the business,” explains Leodora. “The shows are a culmination of an organized and very professional group of talented individuals who love radio, television and – especially – golf. As a result, we have two award-winning products that have stood the test of time.”
The GolfTalk Live radio show debuted in March of 2006 on WNTP, Philadelphia’s Newstalk 990-AM, a 50,000-watt station that previously was dedicated primarily to newstalk programing. The launch was a bold step, in that the format differed from most sports radio shows at that time, which depended on call-in programing.
From its inception, GolfTalk Live was a 52-week, 100-percent interview-driven show, unique in the world of golf radio at that time. Show host Tony Leodora was dedicated to providing golfers with all the latest golf destination information, instruction, interesting golf stories and news from around professional and amateur golf, including interviews with people from all facets of the golf world.
In addition to WNTP, the show’s flagship station, GolfTalk Live began syndication in 2012 with WOND 1400-AM in South Jersey, the only station that gives high-season weekend traffic reports at the Jersey Shore. In 2018 syndication took a big step forward when GolfTalk Live announced the addition its first FM radio station. WNPV 1440-AM and 98.5-FM joined the list of syndicated stations featuring the GolfTalk Live radio show. The Lansdale (Pa.) based station airs in Bucks County, Montgomery County and the Lehigh Valley. WNPV is a family-owned talk radio station that has been serving the community for 59 years.
For 10 years in a row – from 2009 through 2018 – GolfTalk Live won national awards from the International Network of Golf at the annual PGA Merchandise Show in Florida. In three of those years it was honored as the No. 1 Golf Radio Show in America. GolfTalk Live also was honored in 2016 as the top large-market radio show, of any kind, in the state by the Pennsylvania Association of Broadcasters.
The Traveling Golfer television show debuted in February of 2014 and originally aired on a network of websites … including The Golf Director Network (see full list of sites on travelinggolfervideo.com). It also airs on “Rivertalk” on HTC-4 in Myrtle Beach.
Expansion came quickly as The Traveling Golfer became a scheduled weekly feature show on NBC Sports and NBC Sports + throughout the Northeast and Mid-Atlantic regions in 2016. NBC Sports airings are 10:30 a.m. Sundays, 11 p.m. on Tuesdays and 11 a.m. Thursdays. NBC Sports + airs the show at 8 p.m. Mondays and Fridays. In 2019 the show took a major step forward, airing nationally on the new Fun Roads Network. Current markets include San Francisco, Los Angeles, Salt Lake City and Las Vegas, with rapid expansion across the country planned.
As part of every Traveling Golfer show there is the additional feature, “Tech Talk”, hosted by Tour Edge Golf experts, such as President Dave Glod. With years of experience as a club maker, Glod presents an inside look at the research and development of high-quality golf equipment.
Responding to golfers’ never-ending demands to learn more about interesting golf courses and golf resorts across the country and around the world, well-traveled host Tony Leodora created the Traveling Golfer so he could take viewers on video trips to some of the most exciting golf locations. The show won an Outstanding Achievement Award in the prestigious International Network of Golf Awards, presented at the PGA Merchandise Show in January of 2019. The latest award came on the heels of an unprecedented three straight years of awards as the No. 1 Golf Television Show in America.
The Traveling Golfer is a series of monthly shows hosted by Leodora, who has 18 years of experience in televised golf. The featured destination stays on the website for one month, before being replaced by a new show. Alternate shows also air in a two-month rotation. All old shows are archived for continued viewing on the YouTube Network and on the home website, www.travelinggolfervideo.com.