Honma introduces TW-X, TW-S and D1 balls to the North American market.
Carlsbad, CA — Honma Golf proudly introduces an innovative trio of golf ball models to the North American market. Available this spring, the new TW-X and TW-S golf balls deliver top-tier ball speed, spin and overall performance while the D1 ball packs distance, forgiveness and durability at a price point and reliability that has helped make it one of the best-selling balls in the Asian market.
The TW-X and TW-S both sport a premium cast urethane cover that provides amazing spin performance on short irons, increased durability, and an extremely scratch-resistant surface. The cast urethane cover provides a soft feel with surprising durability, creating a ball that retains its resilience after rigorous use, from iron shots to bunker escapes. The TW-X and TW-S deliver exceptional feel shot after shot. The cast urethane cover bites into the grooves of the club face during shots at low clubhead speeds, increasing ground contact time and achieving high spin performance.
Honma’s 326 Dimple construction was developed over a rigorous three-year design process. The 326 dimples are intentionally aligned with a certain size to withstand strong winds with mid/high trajectory. This provides a highly stable trajectory for any shot. A simple yet sophisticated alignment design enhances player concentration. PRICING $36 dozen.
TW-X
- Improved Initial Velocity and Spin Performance
- Newly Formulated LD Core – greater distance, achieved by enhanced initial velocity from newly formulated Large-Diameter core.
- High Elasticity FLEX Layer – overwhelming distance by adopting high-elasticity FLEX in the layer that increases repulsion for more initial speed.
TW-S
- Evolved Spin Performance and Feel
- Newly Formulated LS Soft Core – the newly formulated Large-Soft core improves the initial velocity of the ball and achieves further distance.
- Soft FLEX Layer – a newly developed ionomer layer increases backspin on iron shots and provides a softer feel for improved control.
Japan’s No. 1 Golf Ball (D1) Comes to North America
The Honma D1 model, which has been the No. 1 sales volume ball in the Japanese market, has now been improved and updated for 2024 for the demands of the North American market. Designed for golfers who desire straight ball flight, solid feel and premium distance, the D1 ball showcases advanced performance with advanced raw material formulation.
With environmental sustainability in mind, Honma’s 2024 D1 ball is designed to reduce carbon emissions by reducing the volume of butadiene rubber required by using a particulate material for the core.
The newly formulated RM Soft Core, with high initial velocity yet stable feel that is achieved by a larger, softer core fore. This Eco-friendly next-Gen ball contributes to SDGs by blending recycled materials with butadiene rubber (BR). By mixing particulate recycled material into the RB soft core, the amount of butadiene rubber used carbon emissions are reduced drastically.
D1
- High Durability Ionomer cover, combination of uniquely formulated highly-resilience yet high durability ionomer cover and RM soft core generates incredible distance.
- 368 Dimple, produce a strong yet stable trajectory.
- Recycled material used in ball construction.
A precise alignment design that maintains concentration by making the line in the direction of movement thicker and the line with the face slightly thinner. PRICING $27 dozen.
Learn more at HonmaGolf.com.
About Honma Golf
Honma is a prestigious and iconic golf brand. Founded in 1959, the company utilizes the latest innovative technologies and traditional Japanese craftsmanship to provide golfers across the globe with premium, high-tech, and top-performing golf clubs with state-of-the-art heads and proprietary shafts built by master artisans to perform together holistically. Renowned for creating the world’s highest quality and most beautiful clubs, Honma offers equipment (including balls, apparel, and accessories) to fit all golfers, with the families aligned to suit the preferences and abilities of various segments of golfers. They include the world-renowned luxury BERES series and Tour-validated lines, including the T//World line.
The premium club manufacturer and lifestyle brand was founded inside a small Yokohama workshop six decades ago and now holistically designs and builds all products in Sakata, Japan. Honma operates as the only company that handles every step from design to final production in-house to create the highest-quality golf products on the market today. Honma’s products are sold in approximately 50 countries worldwide. To learn more, visit https://us.honmagolf.com.
MEDIA CONTACTS:
Kevin Frisch PR
Joanne Miller
(815) 603-5119
joanne@kevinfrischpr.com
Kevin Frisch
(989) 614-0241
kevin@kevinfrischpr.com
HONMA Golf
Lorena Padilla, CMO
