HORSE SOLDIER® BOURBON NAMED OFFICIAL BOURBON SPONSOR FOR 2019 PGA TOUR VALSPAR CHAMPIONSHIP
Veteran-Owned Brand to Also Be Exclusively Featured at Horse Soldier® Lounge on the 10th Hole Green
St. Petersburg, FL – American Freedom Distillery, the craft distillery of American-made, premium spirits, today announced the company will be the official bourbon sponsor of the 2019 PGA Tour Valspar Championship. Additionally, the brand’s products will be exclusively featured at the Horse Soldier® Lounge located on the 10th hole green. The tournament will be held March 21-24 in Palm Harbor, FL at the Innisbrook Resort Copperhead Course.
The 16th hole green will also display a 10-foot Horse Soldier Statue at the Military Hospitality Venue – a replica of the 18-foot bronze statue that sits at Ground Zero in New York City’s Liberty Park. Known officially as the Horse Soldier Monument, the original statue pays homage to the mission carried out by the U.S. Special Forces team that were the first into Afghanistan – and on horseback – after the 9/11 terrorist attacks. These team members are the creators and founders of American Freedom Distillery’s Horse Soldier® Bourbon.
“The Valspar Championship strives to create a fan-focused atmosphere that not only showcases the finest professional golf competition, but a variety of activities for fans to enjoy while at the tournament,” said Tracy West – Valspar Championship Tournament Director. “Through the support of Horse Solder® Bourbon Whiskey, our official tournament whiskey, we’re creating the inaugural Horse Soldier® Lounge at the 10th green. This area will offer fans a chance for a respite as they progress throughout the course watching their favorite golfers and the opportunity to experience this fine whiskey and unique brand. We’re grateful for the Horse Soldier’s vision and support.”
American Freedom Distillery was founded by U.S. Special Forces veterans and the Valspar Championship has a long history of supporting veterans, including the Veterans Alternative Copperhead 5K, the Pinch A Penny Patriots’ Outpost and Birdies for the Brave which offers special discounts for active members of the military and their families.
“There has always been a strong connection between golfers and the Special Forces. In fact, Bubba Watson and Tiger Woods’ dads are former green berets,” said Elizabeth Pritchard, co-founder of American Freedom Distillery. “It takes time, skill and patience to master the links of the Copperhead Course and hone the perfect game. Just as it takes time, skill and patience to develop the uncompromising and complex flavors in every sip of Horse Soldier® Bourbon, making this partnership the perfect pairing.”
Attendees are invited to the Horse Soldier® Lounge to experience the brand’s full line of products and products will also be sold throughout the tournament’s concession stands.
All of American Freedom Distillery’s craft spirits are also available online or you can visit the new Distillery Center in St. Petersburg, Florida, opening this Spring.
About American Freedom Distillery
American Freedom Distillery is a St. Petersburg, Florida-based craft distillery of American-made, premium spirits, founded by U.S. Special Forces veterans whose story was told in the 2018 Hollywood movie 12 Strong. Horse Soldier® Bourbon signature bourbon bottles are pressed in molds made from World Trade Center steel, salvaged from the site after the events of September 11, 2001. An on-site, chef-driven boutique restaurant and bar, America Neat, will open within the experiential distillery in 2019.
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Media Contact:
Jordan Garofalo
Brandware Public Relations
jgarofalo@brandware.com
770.649.0880 x 310