TWO PROMINENT HEADWEAR BRANDS NOW UNDER SAME OWNERSHIP
BOURBON, MO – Imperial, a leading headwear manufacturer founded in 1916 and owned by CPC, announced today it has completed the acquisition of Pukka, Inc. (“Pukka”) based in Findlay, Ohio. The Company reported the management team and operations at Pukka will remain in place.
“Imperial is a brand rich in heritage and traditional styling with a modern twist,” said Todd Johnson, CEO of Imperial. “Pukka is a very innovative brand with an energy that speaks to an audience distinct from Imperial. We believe both brands can co-exist by running them separately and keeping their personalities true to their DNA. I am thrilled to partner with the Pukka brand and management team, and look forward to a bright future ahead with both Imperial and Pukka continuing to service their loyal customers.”
“While the ownership of Pukka will change, our core values, vision, and dedication to ‘Be Original’ will remain deeply rooted in our culture,” said Shawn Rogers, Founder and CEO of Pukka. “Imperial, and its unbelievable ownership group at CPC, is going to be a great partner with vast resources that can help us accelerate a range of growth and operational initiatives for years to come.”
Kansas City, Missouri based CPC, an investment holding company focused on long-term investment strategy was formed to buy, build, and hold™ great companies. Imperial was CPC’s first acquisition in late 2021. CPC is a permanent investment vehicle organized as a company, not a fund – a structure that enables CPC to implement the best strategies to create defensible, long-term value aligning the incentives of shareholders, management, and all stakeholders in CPC’s businesses. CPC is owned by large family offices and successful entrepreneurs that are collectively aligned around long-term decision making and wealth creation. CPC seeks to buy one to two companies a year and invest $60 million to $120 million per company into control positions. It does not use enterprise leverage to fund acquisitions, instead focusing management teams to excel in what CPC calls the Five Key Battles™: People, Systems and Processes, Execution, Customer Intimacy, and Product Leadership.
“As we embark on this exciting new chapter of our organization, it is essential to acknowledge and honor the foundation upon which both the Imperial and Pukka brands were built,” said David Shaffer, Senior Vice President of Sales at Imperial. “I’ve long admired the culture and style that Pukka brings to headwear, and really could not be more excited to join forces with the great team they have built. On behalf of everyone at CPC and Imperial, I welcome everyone at Pukka to our family.”
About Imperial
Imperial is a consumer apparel brand founded in 1916 with design, marketing, manufacturing, and distribution capabilities. Imperial sells its products into several markets, including the direct-to-consumer (DTC), golf, corporate, and supply chain channels. Customers include the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. Imperial also has manufacturing and licensing relationships with Nike, Peter Millar, Tommy Hilfiger, Vans, Adidas and many other global brands. Imperial products can be found in all Top 100 golf courses in the United States and has been voted the #1 headwear brand in golf for seven consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech. Imperial is also proud to fund the Imperial Foundation, a separate philanthropic organization committed to the growth and vitality of sports—especially the game of golf and those who support it—as well as the overall health and well-being of the people in the communities Imperial serves. For further information please visit Imperial1916.com. Follow Imperial on Instagram at @ImperialHats.
About Pukka
Pukka® Inc is a designer, manufacturer and marketer of premium custom headwear in the Golf, Action Sports and Team Sporting Goods markets. Pukka stands for “original, first class, quality,” which is displayed by unrivaled fit, superior materials and fashion-forward designs. For more information, please visit pukkainc.com or call 1-877-345-5110 to speak with an account manager. You can also follow Pukka on social media platforms via @pukkainc.
About CPC
CPC is owned by large family offices and successful entrepreneurs that are collectively aligned around long-term decision making and wealth creation. It was formed from the merging of Curran Companies’ and C3 Capital’s management teams and seeks to invest $60 million to $120 million per company into control investments. CPC does not use enterprise leverage to fund acquisitions, instead focusing management teams to excel in the Five Key Battles™: People, Systems and Processes, Execution, Customer Intimacy, and Product Leadership. Prior to forming CPC, the management team invested in more than 100 businesses covering a wide variety of industries. CPC’s website can be found at CPC.LLC and any inquiries can be directed to kstewart@cpc.llc.
