BOURBON, MO – Imperial, the #1 headwear brand in golf as voted by the Association of Golf Merchandisers (AGM) for 7 years in a row, and #1 headwear brand in combined on and off course retail golf channels as reported by Golf Datatech, proudly announced a new partnership with Folds of Honor. This partnership aims to further enhance the impact and reach of Folds of Honor’s mission within the golf community and beyond.
Imperial simultaneously introduces a unique collection available on their retail website, as well as exclusive event assortments for green grass facilities in support of their Folds of Honor’s programs and events. The longstanding collaboration between the PGA of America and Folds of Honor is centered on honoring fallen heroes’ legacies through the vehicle of golf, showcasing the enduring connection between the two organizations in this noble cause.
“This partnership offers a meaningful way to give back to military heroes, first responders, and their families while amplifying the collective efforts of the golf community, the PGA of America, and its professionals in advancing Folds of Honor’s mission,” said David Shaffer, Senior Vice President of Sales at Imperial.
The Folds of Honor Foundation, renowned for providing life-changing scholarships to the spouses and children of fallen or disabled U.S. service members was founded by Lieutenant Colonel Dan Rooney, Founder and CEO of Folds of Honor, and member of the PGA of America. Since its inception in 2007, Folds of Honor has awarded over 52,000 scholarships, totaling over $200 million. These scholarships benefit the dependents of America’s fallen and disabled service members and first responders, representing diverse backgrounds and communities. Minority recipients account for 45% of all scholarships awarded.
About Imperial
Imperial is a consumer apparel brand founded in 1916 with design, marketing, manufacturing, and distribution capabilities. Imperial sells its products into several markets, including the direct-to-consumer (DTC), golf, corporate, and supply chain channels. Customers include the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. Imperial also has manufacturing and licensing relationships with Nike, Peter Millar, Tommy Hilfiger, Vans, adidas and many other global brands.
Imperial products can be found in the Top 100 golf courses in the United States and has been voted the #1 headwear brand in golf for seven consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech.
Imperial is also proud to fund the Imperial Foundation, a separate philanthropic organization committed to the growth and vitality of sports—especially the game of golf and those who support it—as well as the overall health and well-being of the people in the communities Imperial serves.
For further information please visit Imperial1916.com. Follow Imperial on Instagram at @ImperialHats.
Martha Hudson
B2B Marketing Specialist – Golf
mhudson@imperial1916.com
