BOURBON, MO – Imperial, voted the #1 headwear brand for private and resort golf facilities for nine consecutive years by the Association of Golf Merchandisers (AGM) and recognized as the #1 headwear brand in the combined on- and off-course retail golf channels” by Golf Datatech, debuted its new Spring Collection last week at the 2026 PGA Show in Orlando, FL.
The new assortment blends heritage influences, modern trends, and trusted Imperial fabrics. Each style brings its own personality, unified by easy-to-wear silhouettes, intuitive decoration options, and on-trend looks designed to integrate seamlessly into any shop’s assortment.
Click here to view a digital catalog of Imperial’s Spring Additions
“Coming out of the 2026 PGA Show, the energy around the Spring collection has been extremely positive,” said Andrew Blatnik, National Sales Manager, Golf. “There’s real momentum behind this line. Customers are reacting to the blend of heritage and modern design, and the new decoration options, especially the new HP+3D patch, give them more ways to create something that feels truly their own.”
Spring 2026 Style Highlights
- 5068 – The Persimmon
A modern, two-tone twist on the classic 5054 – The Wrightson, featuring a putty crown and contrast visor in a retro 5-panel silhouette. Built with trusted Imperial performance fabric, it taps into current retro and two-tone trends while maintaining consistent fit and quality. - X210C – The Heirloom
A premium evolution of the pigment-dyed classic, crafted from lightweight cotton canvas with a stone wash for a soft, lived-in feel. A refined everyday cap that elevates a familiar silhouette. - X210CM – The Heirloom Meshback
A meshback extension of The Heirloom, pairing soft mesh panels with stone-washed canvas for a weathered yet polished aesthetic that goes beyond the traditional trucker. - 1983 – The Griffin
A low-profile, soft-structured cap inspired by Imperial’s 1990s archive. Stone-washed cotton canvas and a brushed visor deliver a subtle, heritage-driven look that is easy to merchandise. - 5066 – The Retreat
A retro 5-panel style made from wide-pinwale cotton corduroy with a heavy stone wash. Trend-forward texture and a structured shape give this cap strong lifestyle appeal, especially for younger consumers.
New Decoration Capabilities
The Spring 2026 Collection is further elevated by new decoration offerings designed to enhance brand expression and retail impact. The HP+ 3D Patch delivers dimensional depth, fine detail, and long-term durability through a soft, flexible, rubber-like finish available in up to six Pantone-matched colors. The Hi-Def Silicone Patch introduces a lightweight, low-profile option that combines high-definition silicone with a woven substrate for clean edges, precision detail, and modern appeal across a wide range of headwear styles.
Together, these new decoration techniques provide customers with greater flexibility, differentiation, and premium execution, supporting strong visual storytelling and confident sell-through.
“We saw a lot of products at the PGA Show, but Imperial’s Spring collection really stood out. The new styles feel fresh, striking the right balance between lifestyle and performance,” said Lauren Whitman, Head Golf Professional at Stonebrook Golf Club. “What truly sets the line apart, though, are the decoration options. The HP+ 3D patch delivers a premium look and feel that’s hard to achieve with traditional embroidery or other patches—it’s modern, durable, and the kind of detail that pops off the shelf and immediately grabs a customer’s attention.”
The Spring 2026 Collection reinforces Imperial’s position as a trusted partner for golf shops and retailers seeking products that honor tradition while embracing innovation.
For more information, visit www.imperial1916.com.
About Imperial
Imperial is a consumer apparel brand founded in 1916 with design, marketing, manufacturing, and distribution capabilities. Imperial sells its products into several markets, including the direct-to-consumer (DTC), golf, corporate, and supply chain channels. Customers include the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. Imperial also has manufacturing and licensing relationships with Nike, Peter Millar, Tommy Hilfiger, Vans, adidas and many other global brands.
Imperial products can be found at all Top 100 and over 75% of the Top 400 golf courses in the United States and has been voted the #1 headwear brand for private and resort golf facilities for nine consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech.
Imperial is also proud to fund the Imperial Foundation, a separate philanthropic organization committed to the growth and vitality of sports, especially the game of golf and those who support it, as well as the overall health and well-being of the people in the communities Imperial serves.
For further information please visit Imperial1916.com. Follow Imperial on Instagram at @ImperialHats.
Media Contact
Martha Hudson
mhudson@imperial1916.com
B2B Marketing Specialist – Golf
