(Stockholm) J.LINDEBERG, a Scandinavian apparel brand that bridges high-performance golf wear with premium fashion, has appointed Christopher Hill Møller as Chief Merchandising Officer, effective 13 April 2026.
Christopher joins from Ralph Lauren, where he most recently served as Senior Director for Merchandising & DTC Buying across EMEA and APAC. Currently based in London, he will relocate to Stockholm to lead J.Lindeberg’s global merchandising function.
In this role, Christopher will oversee the brand’s global merchandising strategy, with a focus on aligning product, planning and performance across markets. His remit spans product planning, inventory and lifecycle management, pricing and margin strategy, as well as optimising performance across channels. He will also play a key role in leveraging customer insight and trend analysis to further strengthen J.Lindeberg’s global offering.
Of the appointment, Hans-Christian Meyer, CEO of J.Lindeberg, said: “We’re very pleased to welcome Christopher to J.Lindeberg at such an important moment for the brand. His international experience, along with his strong commercial and brand mindset, will be key as we continue to strengthen our global product, offering and ensure greater consistency across markets and channels.”
His appointment comes at a time of continued momentum for J.Lindeberg, as the brand celebrates its 30th anniversary and further sharpens its position at the intersection of sport and fashion. As the business continues to scale internationally, Christopher’s experience across both established and growth markets is expected to support this next phase, ensuring a consistent and commercially strong product offer across all channels.
Christopher Hill Møller said: “I am incredibly excited to join J.Lindeberg at such a pivotal time. The brand’s commitment to bridging sport and fashion, combined with its progressive Scandinavian heritage, deeply resonates with me. I look forward to contributing to its continued evolution, pushing boundaries, and delivering innovative collections that captivate our global audience.”
ABOUT J.LINDEBERG
Founded in Stockholm, Sweden, in 1996, J.Lindeberg was born out of an idea to inject style and energy to golf by changing how players all over the world dress, on and off the course. Since then, the brand has evolved into a global sportswear lifestyle brand.
Regardless of the season and collection, J.Lindeberg makes a dent in conformity by bridging fashion and sports. This is our promise – and it is manifested in sophisticated, edgy and comfortable products for the modern active lifestyle.
Today, J.Lindeberg can be found in more than 35 countries. There are 157 J.Lindeberg stores in many of the world’s major fashion capitals, including Copenhagen, Hong Kong and Shanghai, with showrooms in Stockholm, Oslo, London, New York, Munich, Salzburg, and Zürich. Wholesale distribution covers close to 2000 stores, including the leading high-end department and specialty stores around the world. To learn more, please visit https://www.jlindebergusa.com/.
