2UNDR Honors Jarrod Lyle with Dark Green/Yellow Swing Shift
[Vancouver, BC, Canada] — Jarrod Lyle died in 2018 at the age of 36 after a long battle with myeloid leukemia. The courage and dignity with which Jarrod battled this lifelong foe have become an inspiration to other cancer suffers and their families around the world. Jarrod’s good nature, big personality, and engaging smile will long be remembered by his golf contemporaries, as will his trademark yellow bucket hat.
We met Jarrod’s wife Briony five years ago on a visit she made to America seeking unique products for a new business she had started to help support their young family, while Jarrod tried to resume his career as a touring golf professional. She soon thereafter became our 2UNDR distributor in Australia and successfully introduced our products to the Australian golf market. Briony’s resolve, inner strength and beauty helped us greatly in establishing our 2UNDR brand in Australia.
Since the passing of her husband Jarrod, Briony has had to direct all her resources to the raising of their two young daughters Lusi and Jemma. At 2UNDR we seek to pay tribute to Jarrod Lyle and the Lyle family by raising money on the sale of a commemorative Dark Green/Yellow version of our popular 2UNDR Swing Shift model. All the profits on the sale of this product will be donated to Briony Lyle to help raise her children. Look for Rickie to possibly be handing these out into the stands at Hole #16 at this years’ WMPO.
For more information or to support this initiative, visit 2undr.com/jarrod-lyle
ABOUT 2UNDR:
The vision of 2UNDR was simple. Inspired by the kangaroo-pouch, we set out to create a high-performance men’s athletic underwear, with the versatility of everyday use. Using the most advanced construction techniques and materials, we were able to separate your equipment from your body to reduce unwanted skin-on-skin contact. With more support than a standard brief and improved airflow to keep you cool, the 2UNDR products provide the best fit, comfort and style a man could ever need. Designed in Vancouver, worn everywhere.
Media Contact:
Jack Curry, VP of Sales
jackcurry@2UNDR.com
484.903.3179
