JCR’s latest premium collection introduces next-generation materials and patented smartphone accessibility.
DUNWOODY, Ga. – JCR Golf, a trusted leader in premium golf gear, has officially announced its highly anticipated 2027 golf bag collection. Built on the brand’s philosophy that golf is centered on the people who play it, the new lineup—consisting of the JL580L PU Leather Stand Bag, the DL550st Stand Bag, the RL350s Stand Bag, and the TL650s Cart Bag—brings refined styling, elevated material builds, and smarter on-course utility to golfers nationwide.
The 2027 lineup is available now for pre-order directly on the JCR Golf Store and is rolling out to authorized green grass accounts and specialty golf retailers for initial shipping beginning November 15.
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- JL580L 14-Way PU Leather Stand Bag
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- DL550st Stand Bag
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- RL350s Stand Bag
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- TL650s Cart Bag
Tailored for Leading Pro Shops and Retailers
JCR Golf’s 2027 collection is engineered not just for the player, but with the requirements of golf professionals, club directors, and retail buyers in mind. Recognized by elite facilities like Berkeley Hills Country Club and Dunwoody Country Club, JCR bags provide high-end visual appeal on display racks, paired with robust customization options for corporate, club, or tournament branding through JCR Custom Golf Bags.
The 2027 JCR Lineup at a Glance
1. JCR JL580L PU Leather Stand Golf Bag
Crafted in rich black PU leather with gun-metal hardware, the JL580L merges classic luxury aesthetics with modern course performance. It features a 9.5-inch, 14-way top with individual full-length dividers, three-way lift handles, and a front-position putter well. Designed for versatility on foot or on the back of a cart, it includes a four-point dual strap with a padded center hub, an integrated stand-and-cart-ready base, aluminum legs with a leg lock, and a cart strap pass-through sleeve. It retails from $380 and weighs 6.3 lbs.
2. JCR DL550st Stand Golf Bag
Engineered as a true crossover bag for both walking and riding, the DL550st features an 8.5-inch, 6-way air-mesh top with cushioned full-length dividers. Storage highlights include 11 total pockets, dual insulated coolers with drainage holes, dedicated neoprene sleeves for sunglasses, sunscreen, and golf balls, plus JCR’s signature clear-window smartphone/GPS pocket and a magnetic scorecard sleeve. A 4-point dual strap, padded center hub, and a 4-stripe air-mesh hip pad round out the carrying comfort. It retails from $250 and weighs 5.5 lbs.
3. JCR RL350s Stand Golf Bag
The ultralight walker in the collection, the RL350s weighs only 4.4 lbs. It features an 8-inch, 5-way air-mesh top with cushioned full-length dividers. Designed like a high-performance modern backpack, it eliminates club rattle while offering a balanced 4-point dual strap system, an integrated cart-ready base, smooth-action aluminum legs with a leg lock, and a hidden bottom lift handle. It retails from $240.
4. JCR TL650s Cart Golf Bag
Tailored for players who prefer a riding cart, the TL650s sports a 9.5-inch, 14-way top with individual full-length dividers, 3-way lift handles, and a dedicated front-position putter well. Organization is maximized via 13 thoughtfully laid-out pockets, including dual velour-lined valuables pouches, a large insulated cooler with a drain, a top-front center clear-window smartphone compartment, and a magnetic scorecard sleeve. It retails from $260 and weighs 5.5 lbs.
Signature JCR Innovation
Across the new 2027 series, JCR continues to integrate its patented clear-window smartphone and GPS pocket—allowing golfers to check yardages, change music, or view messages on their phone screen without unzipping a pouch.
Availability & Wholesale Inquiries
Individual golfers can secure their pre-order today via the official online JCR Golf Store.
Head golf professionals, tournament directors, and retail buyers looking to book the 2027 line or explore custom embroidery options for member-guest events can coordinate directly via info@jcrgolf.com or call the team at (760) 207-7489. Shipments to all retail and direct channels are scheduled to roll out starting November 15.
About JCR Golf
JCR Golf is built on the belief that golf is about the people you play with. For founder Dan Langner, that started with his 3 sons—the golfers he had in mind when he built the first JCR golf bag 16 years ago. Today, JCR makes golf gear that keeps essentials organized and within reach, so golfers can spend less time managing their items and more time enjoying the round together.
Media & Wholesale Contact
JCR Sales & Consulting, Inc.
2472 Jett Ferry Road, Suite 400-153, Dunwoody, GA 30338
Phone: (760) 207-7489
Email: info@jcrgolf.com
Website: jcrgolf.com
