-Els wins the Mitsubishi Electric Championship wearing JONDO sunglasses-
SAN DIEGO, CA – JONDO, the trailblazing brand redefining golf eyewear, is pleased to announce that their company ambassador, Ernie Els, wore JONDO golf-specific sunglasses for the first time in a competitive event, resulting in his seventh PGA Tour Champions victory.
“We are thrilled that our newly appointed ambassador, Ernie, has played in his first PGA Tour Champions event and secured the title while wearing JONDO sunglasses. This achievement is commendable for his outstanding play and a testament to our eyewear technology,” said Morne Botha, CEO of JONDO. “A huge congratulations to Ernie for his impressive play.”
Els won in Hawaii with an 18-under 198, beating PGA Tour Champions superstars. His success was due to his putting. He sank a 15-footer on the 15th to take the lead and saved par with a 10-foot putt on the 16th, followed by another 10-footer to win by two strokes.
One major feature of JONDO sunglasses is the advanced KRISP Lens Technology. KRISP lenses are designed and assessed under extreme high mass and high velocity circumstances to ensure uncompromising protection across a wide range of demanding conditions. The effect is a higher contrast in poor and good lighting conditions. KRISP outperforms any polarized of traditionally fixed tinted lens.
“We describe KRISP lenses as HDR for your eyes. These gray lenses enhance perception, making shades of red, green, and blue more vivid, which help golfers see the break in a putt,” added Botha. “We hope that this innovative technology helped Ernie navigate those long putts.”
The Els JONDO relationship began at the 2024 SAS Championship at Prestonwood Country Club in Cary, North Carolina. On the practice green, Els was introduced to JONDO sunglasses and was immediately impressed by the lens clarity and vivid color enhancement, wearing the sunglasses during the pro-am. “I have never found sunglasses I could play with that are as clear and comfortable as these JONDO glasses.”
ABOUT JONDO
JONDO USA, established by South African entrepreneur Johan Liebenberg, offers exclusive, handcrafted sunglasses tailored for the American golf market. JONDO Sunglasses are manufactured with pride in South Africa through a strategic partnership with Frame Alliance, dedicated solely to improving golfers’ performance on the course.
Each JONDO frame is custom fitted with the company’s high contrast KRISP lens. KRISP technology utilizes light-diffusing lenses to reduce glare, enhance contrast, and provide clear, crisp vision. With impact-resistant lenses and comfortable frames, golfers enjoy improved visual performance and protection on the course.
Moreover, JONDO Sunglasses are equipped with UV protection to shield the eyes from harmful UV rays. Golfers, who often spend prolonged periods on the course under direct sunlight, are at a higher risk of eye-related issues. The UV protection in these golfing sunglasses filters out dangerous UVA and UVB rays, safeguarding the eyes and the surrounding skin from damage.
For more information, please visit the company website: www.jondosport.com.
MEDIA CONTACTS: Caitie Owona – Director of Communications, Read the Greens, GOLF Media Inc., caitiereadthegreens@gmail.com
Vanessa Marie Price – CEO, Read the Greens, GOLF Media Inc. (714) 544-6515
readthegreens@aol.com or VanessaMarie@readthegreensgolfmedia.net
