PGA National Members Club Names Joyce Laurien as Senior Director of Sales & Marketing
Palm Beach Gardens, FL. – PGA National Members Club announces Joyce Laurien has been named as the club’s new Senior Director Sales & Marketing. In her role, Laurien will be responsible for leading the club’s membership sales and marketing teams.
Laurien is a seasoned club and hospitality sales management professional, having served for over 25 years at ClubCorp where she held the position as Vice President of Sales. Most recently, Laurien served as a Membership Consultant with Strategic Club Solutions.
“Along with her skills and many years of experience in the industry, Joyce brings creativity, energy and a passion for leadership that is the perfect fit for PGA National Members Club,” said Jane Broderick, Club Manager. “We couldn’t be happier to welcome Joyce aboard.”
About PGA National
Home of the PGA TOUR’s Honda Classic, PGA National offers five PGA championship golf courses and full country club privileges in a luxury resort setting.
The Champion course, originally designed by Tom and George Fazio and redesigned by Jack Nicklaus in 1990, also is home to the renowned Bear Trap, coined as a tribute to Nicklaus and among the most demanding three-hole stretches of golf on the PGA TOUR. PGA National features four additional first-class layouts: The Palmer, The Fazio, The Squire and The Estates, plus the David Leadbetter Golf Academy and David Pelz Scoring Game School for individual instruction and group clinics; Every Ball Counts – the world’s first science-based, statistics-driven training system for golf improvement; and state-of-the-art club-fitting at the PGA National Club Fitting Lab. PGA National also offers dining, tennis, fitness, a world-class destination spa and state-of-the-art sports and racquet club.
About ClubLife Management
ClubLife Management, an affiliate of ClubCorp, provides full-service management and management consulting to private clubs, premier resort and daily-fee golf courses, and city clubs. Services, with a hands-on focus and a dedicated team of senior executives, include access to ClubCorp’s supplier purchasing power, leading technology platform and cutting-edge digital marketing. ClubLife Management clients include River Run Country Club (Davidson, NC); Engineers Country Club (Roslyn, NY); Crystal Lake Country Club (Crystal Lake, IL) and Waterfall Club (Clayton, GA). In addition, members can enjoy access to a worldwide network of over 300+ country clubs, city and stadium clubs. To request services or find out more about ClubLife Management, visit www.clublifemanagement.com or Billy Knight at 678.859.5497 or billy.knight@clubcorp.com
About ClubCorp
Since its founding in 1957, Dallas-based ClubCorp has operated with the central purpose of Building Relationships and Enriching Lives®. The leading owner-operator of private golf and country clubs, city and stadium clubs in North America, ClubCorp is relentless in its pursuit of providing extraordinary experiences, meaningful connections, shared passions and memorable moments for its more than 430,000 members. With approximately 20,000 peak-season employees and a portfolio of over 200 owned or operated golf and country clubs, city clubs, sports clubs, and stadium clubs in 27 states, the District of Columbia and two foreign countries, ClubCorp creates communities and a lifestyle through its championship golf courses, work spaces, handcrafted cuisine, resort-style pools, tennis facilities, golf lounges, fitness centers and robust programming.
ClubCorp properties include: Firestone Country Club (Akron, Ohio); Mission Hills Country Club (Rancho Mirage, California); The Woodlands Country Club (The Woodlands, Texas); Capital Club Beijing; and The Metropolitan in Chicago. You can find ClubCorp on Facebook at facebook.com/clubcorp and on Twitter at @ClubCorp.
Contact: Patrick Moree
Patrick.moree@clublifemanagement.com
832-294-4041