July Golf Weather Impact: Still Waiting for “The Bounce”
July’s weather impact results again underwhelmed vs. any comparative measure as Golf Playable Hours (GPH) were down 2% compared to the same month last year. That continues the Year-to-Date (YtD) results as flat (up fractionally) vs. a poor ’18.
Played Rounds data for June published by Golf Datatech were mathematically flat (i.e. 0%) producing a modest Utilization gain for the month (we’ll take it!). For the YtD period, rounds are off modestly against marginally favorable weather so we’re still showing a fractional Utilization decline through June.
To read the more detailed commentary on the results, click here.
Intelligent, curious and courageous industry stakeholders wanting the detailed metrics and monthly updates on weather impact at the national, regional and market level as well as utilization and the full year forecast numbers have three subscription options:
- Subscribe to Cognilogic for individual facility owner/operators. For those who’ve been holding out for a better deal on this annual, web-based, facility-level subscription service now’s your time to act. For the month of August (until midnight CDT Friday 8/31) we’re waiving the $60 one-time setup fee so you can now subscribe for just the $120 annual fee per facility.
- To take advantage of this special offer, click here and we’ll have you set up with a user name and password in no time and you can start accessing the GPH data whenever you want.
- Subscribe to the Geographic Weather Impact Analysis Tracking service ($299, 12 reports annually at national, 45 weather regions and 61 key markets levels) or
- Subscribe to the Pellucid Publications Membership ($495 annually includes Outside the Ropes monthly newsletter, 2018 State of the Industry (Commentary report and Jim audio/video recording of quantitative results just released!), 2017 Industry Golf Consumer Franchise Scorecard, Geographic Weather Impact Analysis tracking and the Top 25 US Golf Markets Scorecard (update just released, some market movement in spots 5-25)
For more information, contact Stuart Lindsay of Edgehill Golf Advisors (edgehillgolf@msn.com) or Order Cognilogic.
You can order any of the above information services via Pellucid’s Online Store.