Remember those old car commercials that featured miles-per-gallon figures and all the commercials had to include “your mileage may vary”? June’s weather can be described as flat nationally but regional mileage varied significantly. At the national level Golf Playable Hours (GPH) were up 0.2% nationally.
Played Rounds for May published by Golf Datatech showed the first full-month of the “COVID relaxed” era and the much-publicized “surge” registering +6% vs. YA which compares favorably to our previously-reported -2% GPH results for the month.
To read the more detailed commentary on the results, https://www.pellucidcorp.com/jun-weather-impact-may-utilization-flat-nationally-with-significant-regional-swings
Intelligent, curious and courageous industry stakeholders wanting the detailed metrics and monthly updates on weather impact at the national, regional and market level as well as utilization and the full year forecast numbers have three subscription options:
- http://www.pellucidcorp.com/purchase-reports/product/14-cognilogic-facility-level-year-end-report-monthly-updates Subscribe to Cognilogic for individual facility owner/operators ($120 annual plus $60 initial year setup fee)
- http://www.pellucidcorp.com/purchase-reports/product/12-monthly-national-regional-key-market-tracking Subscribe to the Geographic Weather Impact Analysis Tracking service ($299, 12 reports annually at national, 45 weather regions and 61 key markets levels) or
- http://www.pellucidcorp.com/purchase-reports/category/4-pellucid-publications-membership Subscribe to the Pellucid Publications Membership ($495 annually includes Outside the Ropes monthly newsletter, 2018 State of the Industry, 2017 Industry Golf Consumer Franchise Scorecard, Geographic Weather Impact Analysis tracking and the Top 25 US Golf Markets Scorecard (update just released, some market movement in spots 5-25)
For more information, contact Stuart Lindsay of Edgehill Golf Advisors
You can order any of the above information services via http://www.pellucidcorp.com/purchase-reports/online-store
