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KEITH MITCHELL TEAMS UP WITH IMPERIAL, CISCO, AND MIZUNO FOR A CHARITY GAME TOUR VISOR® IN SUPPORT OF THE NANTZ NATIONAL ALZHEIMER CENTER

March 23, 2025

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Bourbon, MO – Imperial, the leading brand in golf headwear, is proud to announce an exciting new partnership with PGA Tour player and Imperial brand ambassador Keith Mitchell, along with Cisco and Mizuno, to create a Charity Game Tour Visor®. This special visor, inspired by the one Mitchell wears during PGA Tour events, is designed not only to elevate fans’ golfing gear but to raise vital funds and awareness for the Nantz National Alzheimer Center, a cause close to Mitchell’s heart.

The Charity Game Tour Visor® combines Mitchell’s signature style with a meaningful purpose, with all of proceeds benefiting the Nantz National Alzheimer Center. This collaboration is a testament to Mitchell’s dedication to giving back to the community, as he shared in a recent interview: 

“Alzheimer’s has impacted my family, and being able to work with Imperial, Cisco, and Mizuno to support the Nantz National Alzheimer Center means a great deal to me. I’m grateful to be part of this initiative and proud to help advance the critical research and care they provide.”

The Nantz National Alzheimer Center, led by the renowned broadcaster Jim Nantz, is focused on Alzheimer’s research, patient care, and the search for a cure. The partnership with Mitchell and his collaborators will help fund the center’s groundbreaking work, supporting families and individuals impacted by this devastating disease.

The Charity Game Tour Visor® is available for purchase now, exclusively through Imperial’s website and select retailers. Golf fans and supporters of the cause are encouraged to join in the effort and wear their support for Alzheimer’s awareness. For more information or to purchase the Charity Game Tour Visor®, please visit: www.imperial1916.com.

 

About Imperial

Imperial is a consumer apparel brand founded in 1916 with design, marketing, manufacturing and distribution capabilities. Imperial sells its products into several markets, including the direct including the direct-to-consumer (DTC), golf, corporate, and supply chain channels. Customers include the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. Imperial also has manufacturing and licensing relationships with Nike, Peter Millar, Tommy Hilfiger, Vans, adidas and many other global brands.

Imperial products can be found at all Top 100 and over 75% of the Top 400 golf courses in the United States and has been voted the #1 headwear brand for private and resort golf facilities for eight consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech.

For further information please visit Imperial1916.com. Follow Imperial on Instagram at @ImperialHats.

 

Media contact:
Jerry Biag
Director of Marketing
Jbiag@imperial1916.com

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