LACOSTE unveils International, U.S. Team uniforms for Presidents Cup 2019
ATLANTA, Ga. –LACOSTE, the official apparel providers of the Presidents Cup, today unveiled the team uniforms today at the TOUR Championship in Atlanta. The 2019 Presidents Cup will be held on December 9-15, 2019, when it returns to the prestigious The Royal Melbourne Golf Club. The return to Victoria, Australia, will mark the third time in the biennial event’s 25-year history the Presidents Cup has been to Melbourne.
LACOSTE, who is the Official Apparel Provider of the Presidents Cup, will outfit the U.S. and International Teams and caddies as well as the PGA TOUR and Presidents Cup staff, VIP guests, the Honorary Chairman, Match Committee, Am-Am participants and Honorary Observers. LACOSTE created a co-branded Presidents Cup collection with input from the captains and players, which will be available for purchase onsite at the tournament and online.
LACOSTE has drawn on its authentic golf heritage to design the new outfits and combine comfort and freedom of movement. The President Cup collection will feature technical range with hybrid products, new fabrics and practical details that guarantee comfort while playing, whatever the climate conditions. The result highlights the relaxed elegance and innovative DNA that define the brand with the Crocodile. Faithful to its sporting DNA, LACOSTE relies on stripes, piping and flags colors. A collection that brilliantly combines sport and style to swing with elegance.
The International Team players will don green and yellow as the prominent colors to mirror their Presidents Cup team flag, while the U.S. Team’s collection draws its inspiration from the American flag and features a patriotic red and blue color palette.
Additionally, LACOSTE will be featured prominently in a 15,000-square-foot retail space in the official Presidents Cup Merchandise Shop. During the 2019 Presidents Cup, LACOSTE also will have a presence at the Presidents Cup Fan Experience at the Crown Riverwalk. Both teams will wear the uniforms not only throughout the seven days of practice and competitive rounds, but also for opening and closing ceremonies. Each team’s uniform collection includes polo shirts, golf sweaters, outerwear, golf pants and all will be embroidered with the iconic golf Presidents Cup trophy and corresponding team flag.
The uniform collections will be available in December for purchase online and at the event’s Merchandise Shops both within the Fan Village at The Royal Melbourne Golf Club and at the Fan Experience at Crown Riverwalk, during the tournament in Melbourne. In addition, fans can visit LACOSTE boutiques in the United States and in Australia as well as LACOSTE.com.
About the Presidents Cup
The Presidents Cup is a unique golf event in that there is no purse or prize money. Players are not paid for their participation, but each competitor allocates an equal portion of the funds generated to charities of his choice. Since the event’s inception, more than $49.1 million has been raised for charity from event proceeds, as well as contributions made on behalf of the Presidents Cup, including a record charitable donation of $10.7 million from the 2017 event alone.
To purchase tickets to the Presidents Cup or learn more about travel packages, please visit PresidentsCup.com. Join us on Facebook at www.facebook.com/thepresidentscup, Twitter and Instagram at @presidentscup and sign up for the Presidents Cup e-newsletter.
Citi and Rolex are the exclusive Global Partners of the Presidents Cup.
Citi, the leading global bank, has approximately 200 million customer accounts and does business in more than 160 countries and jurisdictions. Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management. Additional information may be found at www.citigroup.com | Twitter: @Citi | YouTube: www.youtube.com/citi | Blog: http://blog.citigroup.com | Facebook: www.facebook.com/citi | LinkedIn: www.linkedin.com/company/citi
An unrivalled reputation for quality and expertise
Rolex, a Swiss watch manufacture headquartered in Geneva, is recognized the world over for its expertise and the quality of its products. Its Oyster and Cellini watches, all certified as Superlative Chronometers for their precision, performance and reliability, are symbols of excellence, elegance and prestige. Founded by Hans Wilsdorf in 1905, the brand pioneered the development of the wristwatch and is at the origin of numerous major watchmaking innovations, such as the Oyster, the first waterproof wristwatch, launched in 1926, and the Perpetual rotor self-winding mechanism invented in 1931. Rolex has registered over 500 patents in the course of its history. A truly integrated and independent manufacturing company, Rolex designs, develops and produces in-house all the essential components of its watches, from the casting of the gold alloys to the machining, crafting, assembly and finishing of the movement, case, dial and bracelet. Through philanthropic programmes and a broad palette of sponsorship activities, Rolex is also actively involved in supporting the arts, sports and exploration, and encourages the spirit of enterprise, as well as the conservation of natural environments.
About Melbourne – A Golfing Great
There are many sides to Melbourne. It’s serious yet playful, quiet yet dramatic, sport-obsessed yet in love with the creative industries.
Melbourne is a city that is constantly evolving, improving and changing, every day and all year round. The city innovates, is hungry for new ideas and delivers unexpected experiences from its inspired laneways, bars, art spaces, restaurants and boutiques.
Melbourne, and Victoria’s regions including the Bellarine and Mornington Peninsulas, are also home to Australia’s finest golf courses.
The famed Melbourne Sandbelt is superbly regarded internationally, with eight courses epitomising the golden age of golf architecture. These highly ranked layouts are built on land in the southeast suburbs and are conveniently located within a short distance of each other.
In 2018, Melbourne hosted the PGA TOUR’s World Cup of Golf, with the Royal Melbourne Golf Club proud to welcome the 2019 Presidents Cup for the third time this year. The Australian Open of Golf returns to the city in 2020 and 2022.
Since the creation of the first polo in 1933, LACOSTE has become a leading brand in fashion and lifestyle.
Continuously reinventing itself so as to carry on combing legacy and modernity, sport and daily life, the LACOSTE style materializes through iconic, contemporary and urban collections that gain their inspiration from sport and French elegance. LACOSTE comes in a number of different ranges for the entire men, women and children’s wardrobe, providing a wide variety of items: clothes, leather goods, perfumes, shoes, eyewear, household linen, watches and underwear, all offering the brand’s famous knowhow.
LACOSTE is an international group, established in 120 countries, throughout a network of 1200 shops.
For further information on LACOSTE
Contacts: Chris Reimer, PGA TOUR, 904-273-3286, firstname.lastname@example.org
Matt Kamienski, Presidents Cup Executive Director, 0455 570 455, email@example.com
David Culbert, Presidents Cup Media & PR, 0417 272 641, firstname.lastname@example.org