SEOUL, South Korea – LAON PEOPLE announced today plans to exhibit at the 2025 PGA Show, January 21 – 24, at the Orange County Convention Center in Orlando, FL. This marks the second consecutive year that LAON PEOPLE will participate in this prestigious event.
LAON PEOPLE will present its groundbreaking golf solutions, including Swing EZ and VTrack, at Booth 1281. Swing EZ represents a breakthrough in golf training, integrating advanced artificial intelligence and high-speed video processing to deliver a comprehensive suite of features:
- Precision Analysis: Swing EZ employs cutting-edge AI algorithms to analyze the ball, club, and user’s posture, providing objective metrics and identifying swing issues with remarkable accuracy.
- Tailored Training Prescriptions: The system offers personalized guidance and drills to address identified problems, enabling users to improve effectively without the need for a professional coach.
- Validation Through Practice: Swing EZ includes interactive missions that encourage users to apply AI-generated training solutions, ensuring tangible improvements in swing performance.
Complementing Swing EZ, VTrack offers state-of-the-art ball and club data analysis without reliance on external markers or stickers. Together, these technologies empower golfers of all levels to refine their skills with unparalleled ease and precision.
“We are thrilled to return to the PGA Show to present our innovative solutions to the global golf community,” said Suk Joong Lee, CEO of LAON PEOPLE. “This platform allows us to connect with the industry’s most influential retailers and professionals while showcasing how our technology empowers players to achieve their full potential.”
The PGA Show, organized by Reed Exhibitions (RX) and the PGA of America, is the longest running and largest global gathering for the business of golf. PGA of America Golf Professionals and industry leaders form a dynamic international community to source and test the game’s latest innovations, learn proven business solutions from industry experts, develop skills and connections to further their career, create additional value for facilities, build their individual business and drive continued growth of the sport. The PGA Show returns to Orlando, Jan. 21-24, 2025. The event remains a trade-only event, not open to the public. Visit PGAShow.com for event details and industry-only registration.
About LAON PEOPLE
LAON PEOPLE specializes in the development of cutting-edge, AI-driven golf technologies designed to enhance the training and performance of players at all levels. By combining innovative analytics with intuitive design, its flagship products—Swing EZ and VTrack—have set a benchmark for excellence in golf training tools. Learn more about these groundbreaking solutions at https://laonswingcraft.com.
About PGA Golf Exhibitions
The PGA Show and PGA Buying Summit – Frisco are organized by PGA Golf Exhibitions (part of RX) and the PGA of America. Since its inception in 1954, the PGA Show has grown into the largest annual business event for the global golf industry. Both the PGA Show and the mid-season PGA Buying Summit drive the business of golf by providing opportunities to showcase and source innovative products, develop professional networks, learn new business strategies, and connect with peers and golf leaders. Learn more at PGAShow.com and follow us on “X”, Instagram and Facebook.
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CONTACT INFORMATION:
LAON PEOPLE: Justin Kim, +82-2-504-9636, sales@laonpeople.com
PGA Show: Sherry Major, (305) 318-5208, sherry.major@rxglobal.com
